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  1. JAMES-L67

    Creating my first information product

    EXECUTION 
    Update: Been ages since I updated because simply I forgot to, but now have over 15,000 words, 77 pages worth of content. Currently setting up a launch campaign, my e-mail sign ups weren't as fantastic as I had hoped (around 50) but I did a very simple set and forget approach so can't expect...
  2. JAMES-L67

    Creating my first information product

    EXECUTION 
    Update: Have updated my e-mail marketing campaign to offer a free simplified version of my interactive map for anyone who signs up. Also now up to 7,500 words on the ebook. Been working long hours at my day job so finding energy has been more difficult than usual, but I'm getting there :) James
  3. JAMES-L67

    Creating an interactive map or app - help!

    Should be more specific, I'm wanting to create a map that people can have on their phone/tablet/device, click a location on and get Google Maps to tell them how to get there. Also something that shows your current location would be ideal
  4. JAMES-L67

    Creating an interactive map or app - help!

    Hey guys, So as part of my latest information product I am developing an interactive map that I want to offer as a standalone product, part of a bundle and as part of a membership site. So far I have a map with over 450 pins on a Google My Maps map. The struggle I'm having is presenting it in...
  5. JAMES-L67

    Creating my first information product

    EXECUTION 
    Update: Have now written over 5700 words on the ebook, as well as produced an interactive map with over 450 pins. I'm now in the process of developing a lead magnet for my e-mail marketing campaign. I'm thinking a simplified version of either my map or the ebook, but haven't decided yet...
  6. JAMES-L67

    Creating my first information product

    EXECUTION 
    Perfect! Coming in with the goods yet again Andy :) Thanks
  7. JAMES-L67

    Creating my first information product

    EXECUTION 
    Yeah that's the next step! I'm deciding whether to come up with some sort of lead magnet (a free pdf or light version of my map) or to launch the map on its own as a standalone product. Weighing up the pros and cons :)
  8. JAMES-L67

    Creating my first information product

    EXECUTION 
    Hi guys, After some fantastic input from everyone on my thread about conversions, I discovered that the vast majority of the traffic coming to my site were after the information available there, rather than the products I was offering. After dissecting what they were looking at in particular...
  9. JAMES-L67

    Help me with my conversions! Big traffic, no sales

    Update: For anyone following along at home, I have installed Hotjar and recorded a decent amount of heat maps. After watching some recordings and going through the data, I've discovered that the overwhelming majority of my traffic come to my site for its information rather than its products...
  10. JAMES-L67

    Help me with my conversions! Big traffic, no sales

    I guess it's not a bad problem to have in the grand scheme of things :) Yeah this really hits the nail on the head. I feel most of my traffic comes not to buy but to learn, so I might need to find a way to change the narrative or change the traffic driver Yeah great idea! It wouldn't hurt to...
  11. JAMES-L67

    Help me with my conversions! Big traffic, no sales

    I'll keep reading ;) Wise words indeed :) Yeah I think pictures will be one of the things I do first, won't take too long and I have much better camera gear now that what I had back when I did the photos Hmm haven't heard of that before but sounds perfect! Best way to find a solution is to...
  12. JAMES-L67

    Help me with my conversions! Big traffic, no sales

    Great suggestions! I'll have to go through the list and see what I can improve on :) Haven't done much research into other sites to be honest. But I have thought the photos need work. A lot of them are manufacturer supplied, so my own photos would look much nicer. I have 2 or 3 articles my...
  13. JAMES-L67

    Help me with my conversions! Big traffic, no sales

    Hey guys, So I've been running my e-com store for the last 3 years, and although it has had mild success (roughly 8-10k profit per annum as a VERY side gig), my conversions on my Shopify store lately have left a lot to be desired. My site sees roughly 1,000 visitors per month, 100% organic...
  14. JAMES-L67

    I've Read UNSCRIPTED!

    GOLD! HOT! 
    Read it! Genuinely a good stand-alone book compared to TMFL. Great work again MJ!
  15. JAMES-L67

    Chronic Disease Exercise Plans

    Some good points in there! As you say, plenty of people beginning to steer out of GP advice to something more specific to avoid prescriptions. Thanks :) Great reply! Basically summed up my thoughts there as well, just a big task in writing these programs but certainly not impossible. It's...
  16. JAMES-L67

    Chronic Disease Exercise Plans

    Hi all, As some of you may know, I am a qualified Exercise Physiologist with a Masters of Clinical Exercise Physiology. I love what I do, but working 4 days a week as a sub-contractor is leaving me feeling a bit unfulfilled and I don't feel that I am moving towards my freedom goals. I have been...
  17. JAMES-L67

    Website critique

    WEB/DIGITAL 
    Hi everyone, Just opened my new Shopify store. Previously I had this site made with BigCartel, but wanted some blogging and plug-ins to help with marketing. Touge Garage Site has been live for a few weeks, organic traffic is low (4-5 hits per day) but I drive traffic with FB advertising (paid...
  18. JAMES-L67

    Stay broad or niche down?

    Great response @SinisterLex I hadn't really thought about that, but could definitely be a lucrative way to niche down. I might analyse some search terms and see what I can come up with. I'm happy to make a few different sites with specific sub-niches as well. Cheers! 100% right @JoeB At the...
  19. JAMES-L67

    Stay broad or niche down?

    That's my general thoughts also, but I just have so many ideas for different groups! There's always the possibility of starting multiple sites and having my personal blog as a general site to link to/from. -James
  20. JAMES-L67

    Stay broad or niche down?

    Hi everyone, So I'm looking at starting another side hustle that ties in with my slowlane career. I am an Exercise Physiologist 4 days a week, which I love doing, but I always feel the fastlane pull and don't like being out of control of my income (I am sub-contracted, so I run my own business...

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