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  1. eqttrdr

    I screwed up a really profitable business... now what?

    SOCIAL MEDIA 
    Will try to summarize a long story... Maybe people can learn from my mistakes.... Have a diet/weight-loss coaching membership site. Optimized front end/backend Optimized AOV and LTV... found best is one off diet program purchase with 2 one time offer upsells in the front end of the funnel...
  2. eqttrdr

    Affiliates vs 100% own traffic - (ebooks+funnel)

    MARKETING 
    In the process of re-creating new stuff.. Unfortunately we are starting the new business page from 0 followers...... Only have our customer emails, not fb followers... =-(
  3. eqttrdr

    Affiliates vs 100% own traffic - (ebooks+funnel)

    MARKETING 
    Very much appreciate the insight.... Just wondering if we should even bother running our own PPC or just go 100% affiliate route like the majority of ebook funnels I see... At least this way.... never care what FB does and it doesn't have our collective business balls in a vice
  4. eqttrdr

    Affiliates vs 100% own traffic - (ebooks+funnel)

    MARKETING 
    They also flagged our company FB business page w/35k followers... our 2 domains... and credit cards..lol
  5. eqttrdr

    Affiliates vs 100% own traffic - (ebooks+funnel)

    MARKETING 
    We have a fitness digital info product that has been crushing Jan - Oct but having the hardest time trying to scale with PPC keeping costs down. We hired a PPC "guru" who ended up getting our FB ad account/business manager/ and FB business page all banned... Trying to figure out what to do...
  6. eqttrdr

    How would you deliver this content ?

    Charging a one-off payment for some sort of access to valuable digital info we have: How would you deliver this content to both maximize revenue, make it easy for you to make edits/changes, provide easy access, secure the content, and prevent product/account sharing. You have: 200 blog posts...
  7. eqttrdr

    Recommendations? Private Label Supplements?

    Appreciate any experiences with private label supplement companies as we are looking to test the waters with our current customer base ready to buy. Affiliate marketing isn't cutting it any more as even though we do 5 figure sales every month on Amazon we only make a lousy 4% commission...
  8. eqttrdr

    What actually works for Facebook Ads. My own experience!

    MARKETING SOCIAL MEDIA 
    Actually found the complete 100% opposite of all that works best for us on Facebook ads
  9. eqttrdr

    Facebook Ad Spend vs Audience Size?

    MARKETING SOCIAL MEDIA 
    Currently in uncharted waters now.... and trying to plan out future growth... Have a single digital info product with 2 upsells in our funnel Doing PPC on Facebook and currently up to spending $1,300/day on ads with an audience size targeting of 1.8mil. At this level we are about 90% ROI...
  10. eqttrdr

    How do you combat "Friendly Fraud"?

    Just wondering if anyone can shed some light on this topic.. For those with intangible digital products, ebooks, info, memberships, courses...etc... What if anything can you recommend to combat those people who are just plain evil, unscrupulous individuals who purchase something online with...
  11. eqttrdr

    For those of you who segment their Customer emails

    MARKETING 
    Have to say... Drip is awesome and highly recommended!! Thanks!!
  12. eqttrdr

    For those of you who segment their Customer emails

    MARKETING 
    I'm sure its great to segment your customers once they purchase so you can send even more appropriate emails. That being said... the permutations can get totally out of hand QUICKLY.. As just an example... You have a front end product with 2 upsells in your funnel. Post purchase you have...
  13. eqttrdr

    Front end is breakeven.. now what?

    MARKETING 
    Currently selling a one-off digital info product with a couple upsells in the front end funnel. From what all the "digital info product gurus" I spoke with at a meetup last year their goal from the start with any info product is to eventually get to break even on the front end. Great.... so...
  14. eqttrdr

    Email Marketing- Lead Capture

    MARKETING 
    Thanks.. didn't mean to take up so much of your time. Tried to PM you to give you the site details so you could browse around if you so chose :-) but TFF isn't letting me for some reason.... Was all devices and split between proven audiences (that signed up for 1-on-1 coaching in the past)...
  15. eqttrdr

    Email Marketing- Lead Capture

    MARKETING 
    Thanks man. See thats the thing. Spoke with a bunch of PPC agencies to do some research on competitors before we even spent a penny. Every single one of them emphatically came back to us and said Facebook is the way to go for our audience/product. However in our own research all I can find...
  16. eqttrdr

    Email Marketing- Lead Capture

    MARKETING 
    Thanks man, make sense but so far direct selling on Facebook has failed miserably. Maybe its that FB isn't good for direct response in the Fitness niche? Our sales copy has multiple versions and has been reviewed the a top "A-list copywriter" Only $47 bucks but won't convert. Same audience...
  17. eqttrdr

    Why Selling Doesn't Work

    MARKETING 
    Ben Settle would disagree with the OP
  18. eqttrdr

    Email Marketing- Lead Capture

    MARKETING 
    Have a great lead magnet that has been extremely well received thus far on social media that I have been running an ad giving it away in exchange for an email. Here's the dilemma. In trying to build a great email list which would you choose being that the ads are being shown to targeted...
  19. eqttrdr

    Digital Ebooks & KPI Metrics... nobody talks about

    MARKETING 
    Any info on KPI, metrics, or more specifically Customer Acquisition Cost? Trying to figure out on average what all these digital product membership sites, ebooks, clickbank products,... all these sties that offer these ~ $40 digital info products..... Most signups are from FB ads? FB...
  20. eqttrdr

    Facebook Cold Traffic To a VSL page ?

    MARKETING 
    Are you targeting both mobile and desktop?

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