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Hello from an Aussie

Kerin

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Hey everyone,

Just wanted to say hi and introduce myself. I'm a 28 year old Sydney girl looking to make a breakaway from the slow lane and into the fastlane. I work in finance and have so since graduating from university. I'm on a $120k annual salary and work 9 to 6 Monday to Friday.

Many people would say that $120k is a lot of money but for me it's not enough. After having picked up MJ's book for the first time last week I am so inspired to get out of the rat race. To be honest I think I have had an entrepreneurial kind set from a very early age but MJ's book has just confirmed it for me. A lot of the traits he mentioned that a fastlaner should possess I already have. I just haven't really ever pushed myself hard enough to make a break for the fastlane.

A bit about my business/entrepreneurial background:

- when I was 18 I discovered ebay: at first i just used it to buy stuff but then I realized I could probably make a buck or two selling stuff. So I went to my local clothing store, picked out some dresses they had on sale for 5$ and listed them (used myself as the model but chopped my head off to remain anonymous). Got my first sale and made $2. Not much but it felt awesome! I kept this up for a few months sourcing from the local sales and flogging the dresses off sometimes at a loss but I didn't care. I loved the thrill of the sale. Stopped this after I started studying at uni.

- last year I started my own online dress shop. Having had made some small profits from my first ebay experience I thought i would try my hand at running my own store. I sourced hundreds of dresses from Asia, used shopify to build the store, set up a company, set up my accounting and inventory systems, had tags printed, directed a full day photo shoot with 4 models, marketed on Facebook, hired some guys in India to do our SEO, learnt how to use photoshop to edit all the pics, used a marketing consultant to help with marketing plans, branding etc. I was fully into it and felt that this could be my ticket out of the rat race. it's been a year now and we have made sales however majority of these have been to people we know or friends of friends. We have a whole pile of inventory sitting in our bedroom and my heart just hasn't been into it. Partly because I realized half way that clothing is an extremely hard market to break into. And just because I like a certain style of dress doesn't mean that anyone else will. I was being selfish and using my own needs to drive my business decisions. Right now I'm at a crossroads as to what to do with the business

- 5 weeks ago I got back on ebay: I found a product that I felt was wanted overseas but may not have been readily available. I checked on ebay and found it was already being sold by 5 others. I wanted to give it a go anyway just to get the experience and knowledge. I crunched the numbers (I'm a financial analyst so this was actually fun for me lol) and realized the margins were pretty good - about 100% net profit. So I bit the bullet, ordered a small number of units and listed. I tried to make my display pic 'prettier' than the others as my market is females. I also priced competitively and offered free shipping. Anyway I made 5 sales overnight. I woke up to see all the notifications on my phone! What a feeling!!! It has been 6 weeks now and the orders have not stopped rolling in. There hasn't been one day without sales touch wood. The volume hasn't been massive but the most important thing for me is the leaning process. I don't think this is a product to get me out of the fastlane because I have absolutely no control over it (it isn't my brand and there is only really one or two suppliers I can get it from). I have started to build a website to have another sales channel and also listed on amazon so I will see where that goes.

What I want to get out of this is to put together a model that works, refine until it's perfect, set it up so that it's quick to set up an then apply this model over and over again for products that I think will sell well.

OK I have written too much. I will keep you guys updated on my progress. I'm on my lunch break and should have returned to work half an hour ago woops. Can't wait to live on my own time and do what I want whenever I want. I'm on my way there I can feel it.. Just gotta keep trying, failing, learning and never give up. Just got another sale as I am writing this hehe. Feels great !!!

I put this together to remind me of what I'm working towards and how I'm gonna get there


nyze6ygy.jpg



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Kerin

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Also forgot to add:

- I started a food blog 2 years ago: I have some google ads on it and have been approached by companies wanting to advertise. I haven't updated it for over a year but it still gets decent traffic so I earn a bit of revenue from here (all of about $2 a month hehe)

- during 2008-2010 I played a lot of poker both online and at the casino 5 days a week. I had around $1k in my online account when I stopped. I never kept track of my real life wins/losses but I was usually up. I thought I could make big money out of this but felt it was too volatile. I would rather something with less risk and higher return. I haven't played in 3 years



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Bearcorp

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Welcome aboard Kerin good to have another Aussie and look forward to following your progress
 

Kerin

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MJ DeMarco

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Great intro, loved the white board. Welcome aboard Kerin.
 

Arrabista

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Hi Kerin nice to meet you from a fellow Aussie and sydneysider....
welcome aboard...great action you have taken so far and i love the whiteboard! :)
 

FreeMan

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Great intro, loved the white board. Welcome aboard Kerin.

Agreed. Great whiteboard.

MJ, maybe it could form the basis for a TMF infographic...

Welcome to the forums Kerin from another Sydneysider. Great hearing about your progress.
 
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OzGrinder

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Just wanted to say hi and introduce myself. I'm a 28 year old Sydney girl looking to make a breakaway from the slow lane and into the fastlane. I work in finance and have so since graduating from university. I'm on a $120k annual salary and work 9 to 6 Monday to Friday.

Many people would say that $120k is a lot of money but for me it's not enough.

I know exactly what you mean. 120k a year actually puts you in the top 1% of salary earners under age 30 in Australia, so yes it is a lot of money, but I agree, it's not enough (especially living in Sydney).

From this intro post and your progress thread you seem both incredibly driven and an action taker, and there are plenty of like minded individuals here, which is what makes this forum great.

Welcome aboard.
 

Kerin

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I know exactly what you mean. 120k a year actually puts you in the top 1% of salary earners under age 30 in Australia, so yes it is a lot of money, but I agree, it's not enough (especially living in Sydney).

From this intro post and your progress thread you seem both incredibly driven and an action taker, and there are plenty of like minded individuals here, which is what makes this forum great.

Welcome aboard.

Thanks OzGrinder. I take it you are in a similar situation?

I live a simple life - no designer bags or shoes for me, no alcoholic lifestyle, no kids, no mortgage/debt, etc so $120k does go a long way in my current situation. Unfortunately in order to earn this I need to sacrifice 45 hours a week to an institution filled with power hungry corporate psychopaths.

All good, I will be out of there soon. It's just a matter of time! :)


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OzGrinder

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Thanks OzGrinder. I take it you are in a similar situation?

I live a simple life - no designer bags or shoes for me, no alcoholic lifestyle, no kids, no mortgage/debt, etc so $120k does go a long way in my current situation. Unfortunately in order to earn this I need to sacrifice 45 hours a week to an institution filled with power hungry corporate psychopaths.

Same situation, right down to the frugal lifestyle and poker grinding. Only I'm in a different industry and work less hours, the finance industry is notorious for long hours and attracting many of the sort of people you describe.

It's tough juggling a side business and a job, especially a high pressure job, but I'm a testament to the fact that it's doable. It's just a matter of maintaining that drive for something better and using the capital such a job provides wisely. Too many people in our situation get comfortable and then they're trapped.

It looks like you won't have that issue though. :thumbsup:
 

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