Lex DeVille
Sweeping Shadows From Dreams
FASTLANE INSIDER
EPIC CONTRIBUTOR
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If I were you I'd ask, "What can I give to the donor that is directly tied to the purpose of my campaign and creates enormous value?"
For example if the campaign promotes a website you might consider featuring a Tier 2 donor's image on the site homepage with links.
If your site takes off it will send a lot of traffic to him too, so this would be incredibly valuable if your donor owns an e-commerce store.
Look at who the campaign is targeting. Who does the product target? Figure out what they want, then figure out how to give it to them.
A hint: it's probably not stickers and t-shirts.
For example if the campaign promotes a website you might consider featuring a Tier 2 donor's image on the site homepage with links.
If your site takes off it will send a lot of traffic to him too, so this would be incredibly valuable if your donor owns an e-commerce store.
Look at who the campaign is targeting. Who does the product target? Figure out what they want, then figure out how to give it to them.
A hint: it's probably not stickers and t-shirts.