Thanks for doing this biophase, I've learned a ton from this thread.
I have a question with regards to branding. You've talked about improving products and creating a brand around your products. I have a couple questions with respect to that:
1. Do you have one single brand that encompasses all your products? If so, I'm assuming all your products are in the same niche or at least similar niches right?
2. I imagine you come across products that you think you can improve that are not in your current niche or may not line up with your current brand. At that point do you start a new brand, in a new niche?
I have an MS in engineering too and tend to think very analytically sometimes. Sometimes it's good but sometimes I feel like it hurts me because I just keep digging to try and get all the answers instead of taking action.
Thanks again
I have a question with regards to branding. You've talked about improving products and creating a brand around your products. I have a couple questions with respect to that:
1. Do you have one single brand that encompasses all your products? If so, I'm assuming all your products are in the same niche or at least similar niches right?
2. I imagine you come across products that you think you can improve that are not in your current niche or may not line up with your current brand. At that point do you start a new brand, in a new niche?
I have an MS in engineering too and tend to think very analytically sometimes. Sometimes it's good but sometimes I feel like it hurts me because I just keep digging to try and get all the answers instead of taking action.
Thanks again
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