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- Jun 24, 2018
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On UNSCRIPTED , the chapter on overcapitalism mentions that as soon as a company grows to the point of serving multiple shareholders, their products tend to suck and this opens up opportunity.
This resonates in many levels.
Remember that stakeholders can be customers. In smaller companies, or large companies with no investors, they should be customers.
- It explains why Valley startups at seed stage have incredibly narrow focus.
- It explains why most entrepreneurs find aiming to do both B2B and B2C at the same time a telltale sign of a failing company
But!
I found out often that if you create a B2C product, B2B opportunities come to your door. Then, the question is: should you send those home? Or try to serve them (then losing focus)?
This resonates in many levels.
Remember that stakeholders can be customers. In smaller companies, or large companies with no investors, they should be customers.
- It explains why Valley startups at seed stage have incredibly narrow focus.
- It explains why most entrepreneurs find aiming to do both B2B and B2C at the same time a telltale sign of a failing company
But!
I found out often that if you create a B2C product, B2B opportunities come to your door. Then, the question is: should you send those home? Or try to serve them (then losing focus)?
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