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High Quality Lead Pricing

Idea threads

GrungiX

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Jun 9, 2024
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High Quality Lead Pricing

Hello everyone,

I am currently developing a web tool that verifies the compliance needs of companies in Germany. These leads are generated from companies that have confirmed their requirement to comply with certain regulations through my web app.

I plan to monetize by selling these leads to service providers who offer compliance solutions.

The leads are highly specific and valuable, as they are pre-qualified companies with a verified need for compliance support.

Additionally, these leads can be further nurtured through an email funnel, enabling the collection of BANT (Budget, Authority, Need, and Timeline) data.

I would appreciate any insights on:

Pricing Models:
What pricing models are commonly used for selling such specialized leads? Should I go for a cost-per-lead, subscription-based, or performance-based pricing?

Price Points: What are reasonable price points for high-quality, pre-qualified leads in this niche? Any benchmarks or industry standards would be helpful.

Sales Strategies: Any advice on effective sales strategies or pitches when approaching service providers to sell these leads?

Looking forward to your valuable suggestions and experiences!

Thank you!
 
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GrungiX

New Contributor
MEMBER
Read Rat-Race Escape!
Read Fastlane!
Read Unscripted!
User Power
Value/Post Ratio
44%
Jun 9, 2024
9
4
High Quality Lead Pricing

Hello everyone,

I am currently developing a web tool that verifies the compliance needs of companies in Germany. These leads are generated from companies that have confirmed their requirement to comply with certain regulations through my web app.

I plan to monetize by selling these leads to service providers who offer compliance solutions.

The leads are highly specific and valuable, as they are pre-qualified companies with a verified need for compliance support.

Additionally, these leads can be further nurtured through an email funnel, enabling the collection of BANT (Budget, Authority, Need, and Timeline) data.

I would appreciate any insights on:

Pricing Models:
What pricing models are commonly used for selling such specialized leads? Should I go for a cost-per-lead, subscription-based, or performance-based pricing?

Price Points: What are reasonable price points for high-quality, pre-qualified leads in this niche? Any benchmarks or industry standards would be helpful.

Sales Strategies: Any advice on effective sales strategies or pitches when approaching service providers to sell these leads?

Looking forward to your valuable suggestions and experiences!

Thank you!
Found the book Take the Lead from Dan Wardrope recommended in an older post. Just started to read but seems to answer a lot of my questions.
 

Subsonic

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Aug 16, 2022
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Germany
High Quality Lead Pricing

Hello everyone,

I am currently developing a web tool that verifies the compliance needs of companies in Germany. These leads are generated from companies that have confirmed their requirement to comply with certain regulations through my web app.

I plan to monetize by selling these leads to service providers who offer compliance solutions.

The leads are highly specific and valuable, as they are pre-qualified companies with a verified need for compliance support.

Additionally, these leads can be further nurtured through an email funnel, enabling the collection of BANT (Budget, Authority, Need, and Timeline) data.

I would appreciate any insights on:

Pricing Models:
What pricing models are commonly used for selling such specialized leads? Should I go for a cost-per-lead, subscription-based, or performance-based pricing?

Price Points: What are reasonable price points for high-quality, pre-qualified leads in this niche? Any benchmarks or industry standards would be helpful.

Sales Strategies: Any advice on effective sales strategies or pitches when approaching service providers to sell these leads?

Looking forward to your valuable suggestions and experiences!

Thank you!
As always, it depends.

I'd gladly pay 100€ to 1000€ for a lead that needs monthly windowcleaning at a large office building depending on my chance to get the sale and the price point.

I can't say much for other industries though.
 

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