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- Jul 11, 2022
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I was shopping at a local grocery store with my girlfriend when we got those "would you like to donate" popups at the checkout. I wanted to help out because it seemed like the popup was for a good cause when my girlfriend stopped me, saying stuff like "that money never actually goes to the charity and instead the grocery store."
This really stuck with me as it made me more compelled to donate to a charity simply because I wanted to support even the smallest amount to a cause I really care about. I believe that there are many also like me who want to support a good cause every so often but find it a little inconvenient to go out of their way to.
I've been sitting on this idea for a little bit and would like someone's advice on whether or not it would be good.
An awareness app that alerts you of good causes around the world to support everytime you make a purchase. Much like the alerts you get at a grocery store that tell you to donate to their fund but more mobile and the money actually goes to the good cause.
For example, let's say Suzy bought a coffee from starbucks.
The app would notify provide the following message through her notifications:
Hey [Suzy], your [$6.13] purchase from [Starbucks] has gone through.
According to Commonwealth Scientific and Industrial Research Organization (CSIRO), about 1,000 sea turtles die annually from digesting plastic.
Would you like to round up 87 cents towards the TeamSeas ocean clean up campaign?
Suzy, now more aware of the problems surrounding the world around her, is more likely to click on the notification and donate 87 cents towards the campaign.
With more and more payment methods designed around our phones like apple pay and banking apps, privacy issues would not pose too much of a problem.
As an additional bonus, increased consumerism is taking over the world. This may help people be more aware of their purchasing habits. I haven't looked into it but I think a yearly total of money donated could go in as a tax write-off??
From a business standpoint, I'm unsure of how one would profit off of an app like this.
I understand that the app acorns kind of does the same thing but invests the money in the stock market and charges a subscription fee, but to be honest I'm not looking at the idea from a pure profit standpoint. In The Great Rat Race Escape , MJ mentions the "billionaire thought experiment" as a way to find a purpose, and I feel like creating an app like this is something I would do purely because I think it'll benefit the world.
At the same time, I'm still struggling to get out of mediocrity and start providing value and making money and wonder if I should try to focus on an idea that would first get me past the slowlane.
This really stuck with me as it made me more compelled to donate to a charity simply because I wanted to support even the smallest amount to a cause I really care about. I believe that there are many also like me who want to support a good cause every so often but find it a little inconvenient to go out of their way to.
I've been sitting on this idea for a little bit and would like someone's advice on whether or not it would be good.
An awareness app that alerts you of good causes around the world to support everytime you make a purchase. Much like the alerts you get at a grocery store that tell you to donate to their fund but more mobile and the money actually goes to the good cause.
For example, let's say Suzy bought a coffee from starbucks.
The app would notify provide the following message through her notifications:
Hey [Suzy], your [$6.13] purchase from [Starbucks] has gone through.
According to Commonwealth Scientific and Industrial Research Organization (CSIRO), about 1,000 sea turtles die annually from digesting plastic.
Would you like to round up 87 cents towards the TeamSeas ocean clean up campaign?
Suzy, now more aware of the problems surrounding the world around her, is more likely to click on the notification and donate 87 cents towards the campaign.
With more and more payment methods designed around our phones like apple pay and banking apps, privacy issues would not pose too much of a problem.
As an additional bonus, increased consumerism is taking over the world. This may help people be more aware of their purchasing habits. I haven't looked into it but I think a yearly total of money donated could go in as a tax write-off??
From a business standpoint, I'm unsure of how one would profit off of an app like this.
I understand that the app acorns kind of does the same thing but invests the money in the stock market and charges a subscription fee, but to be honest I'm not looking at the idea from a pure profit standpoint. In The Great Rat Race Escape , MJ mentions the "billionaire thought experiment" as a way to find a purpose, and I feel like creating an app like this is something I would do purely because I think it'll benefit the world.
At the same time, I'm still struggling to get out of mediocrity and start providing value and making money and wonder if I should try to focus on an idea that would first get me past the slowlane.
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