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soft proof

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  1. lkggeorge

    EXECUTION Soft Proofing with Gartner & Forrester

    Hi everyone, I just finished reading MJ's latest book, The Great Rat Race Escape. In the book, he mentioned using Gartner & Forrester to find out whether my idea would be worth pursuing. I didn't quite understand what that meant? I navigated through their website and even called the company rep...
  2. O

    Soft Proof and Prototype

    Hi fastlaners. I have a product in mind, it doesn't fill a "need" but I think it warrants a pretty good "want". I am looking into getting a prototype made but before spending all that money I need some soft proof that there actually will be demand for it. However, I can see that as soon as I...
  3. Florian

    EXECUTION Experimenting a little bit..

    Hey guys and girls, One of the challenges that I discovered in the beginning where the paralysis of not knowing where to start. Everything is a potential opportunity and I was afraid I could be stuck not knowing what to do even before I started. So I decided to just take one product which...
  4. maciejmyslinski

    Idea: SAAS that helps to really engage with clients through social media

    Howdy! I just listen to the entire UNSCRIPTED in under a week and it was one of the best books I ever read! Now, I value your time so let's keep it short. I have a business idea that originates from Gary Vaynerchuk's The Thank You Economy concept. Problem: Your company uses social media...
  5. NoahK

    EXECUTION CENTS Evaluation/Kinetic Execution

    I'm feeling pretty good after finishing UNSCRIPTED a while ago. Instead of wasting time playing a mobile game, I thought I'd take an idea through a CENTS Evaluation as part of the first step of Kinetic Execution described in UNSCRIPTED. (If you haven't yet, go read it.) This would be my first...
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