Search results
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Vehicle Magnets vs Full Wrap Branding
MARKETINGThat's a good point about it being a family car rather than a commercial vehicle.- Lee Wright
- Post #4
- Forum: Marketing Strategy
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Vehicle Magnets vs Full Wrap Branding
MARKETINGSince moving from a large city to a regional city I've noticed that you tend to see the same vehicles driving around all the time. This has got me thinking more about whether vehicle branding is worthwhile here (I run an event AV hire business). I did get a couple of magnets done for my...- Lee Wright
- Thread
- Replies: 4
- Forum: Marketing Strategy
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Website for Firewood Sales
Here's an update on where I'm up to with this little project. -Got ranked #3 in Google My Business with just 1 review. That was easier than I thought. -Got a few more sales & people seemed to be happy. -The online payment & ordering system using Woocommerce/Paypal seems to work fine. After...- Lee Wright
- Post #13
- Forum: Ideas, Concept Feedback
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Branding vs Search Marketing in Regional Town
MARKETINGYes that thought occurred to me too. In a city of 5 million even ordinary marketing could work given the sheer size of the market. Yes that's exactly what I find. If I run Google Search or Display Ads or Facebook Ads I'm usually the only local business. Yes good idea.- Lee Wright
- Post #3
- Forum: Marketing Strategy
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Branding vs Search Marketing in Regional Town
MARKETINGI started an event hire business in a major city 10 years ago & I did that just through SEO. 4 years ago I moved to a regional town of 40K people & started the same business. My initial thought was since I had virtually no online competition I would be able to do well. I have been able to...- Lee Wright
- Thread
- Replies: 2
- Forum: Marketing Strategy
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Referral Circles
MARKETINGI do like the slow & steady approach & providing value before you ask for anything in return. I'll give some thought to who I could actually help. I tend to be the last supplier people book when organising their events but I'm sure there's some way I could send some referrals out. I...- Lee Wright
- Post #12
- Forum: Marketing Strategy
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Referral Circles
MARKETINGYeah that's what I was thinking of. Just find a bunch of suppliers that had good reviews & could benefit from it but also contribute.- Lee Wright
- Post #11
- Forum: Marketing Strategy
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Referral Circles
MARKETINGThanks people. I wasn't really thinking of a networking event like BNI or similar. I was more thinking of approaching other suitable businesses direct. The idea would be that when they get a sale they say something like "hey do also need x, y or z product or service? Here's a list of...- Lee Wright
- Post #8
- Forum: Marketing Strategy
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Referral Circles
MARKETINGA few years ago another business person told me about what he called a "referral circle". The idea is that you have maybe 10 businesses who's services compliment each other that agree to refer work to each other. He said it worked really well. I didn't get a chance to ask him more about...- Lee Wright
- Thread
- Replies: 11
- Forum: Marketing Strategy
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Website for Firewood Sales
Good to see another Aussie on here. I was in Sydney but moved up to Orange 4 years ago though I still have a business down there. Do you have a business in Sydney? Interestingly Gumtree doesn't have many suppliers up here but Facebook is packed with weekend warriors. The professional...- Lee Wright
- Post #12
- Forum: Ideas, Concept Feedback
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Website for Firewood Sales
Hi Roughneck. Not so well I'm afraid. I've only had one enquiry since the last update. -I haven't been pursuing too hard because it seems Paypal puts a 21 day hold on new accounts so it means I have to pay the supplier in cash but can't get any revenue. That should clear next couple of days...- Lee Wright
- Post #10
- Forum: Ideas, Concept Feedback
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Professional/Branded Ads vs. Home Baked
MARKETINGYeah it's crazy what they charge at our local farmers markets now days. It's 2 or 3 times what you pay in the supermarket but people seem to pay it.- Lee Wright
- Post #7
- Forum: Marketing Strategy
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Professional/Branded Ads vs. Home Baked
MARKETINGThanks Digamma, You do have a good point about keeping things simple & appealing to basic instincts.- Lee Wright
- Post #5
- Forum: Marketing Strategy
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Professional/Branded Ads vs. Home Baked
MARKETINGJust an update. It's now 6hrs since they posted that video & it has 1493 views. So much for my estimate of just 500 views! Just shows you the power of a simple video shot on his phone that probably too only a few minutes to do.- Lee Wright
- Post #3
- Forum: Marketing Strategy
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Professional/Branded Ads vs. Home Baked
MARKETINGI've noticed lately that unbranded/lightly branded or non-commercial looking ads/posts seem to be getting good response. For example at the outset of the pandemic a previously "wholesale only" orchard started selling direct to locals. The only marketing I can see is their Facebook posts on...- Lee Wright
- Thread
- Replies: 8
- Forum: Marketing Strategy
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Reading books?
Absolutely. I pretty much only do audio books. With Audible you pay about $US10 a month & get a free audiobook each month. It has been a huge encouragement to me. I travel a lot so I just pop on an audiobook & the hours just fly by. After Millionaire Fastlane some of my favourites would...- Lee Wright
- Post #2
- Forum: Ideas, Concept Feedback
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Website for Firewood Sales
Just thought I'd give an update on this. I decided to register the <my_town_name>firewood.com.au domain myself. I launched it on Friday & so far got 2 orders. Last week I met up with a young couple to supply & deliver the wood. They seemed great but on the very first order I found out they...- Lee Wright
- Post #8
- Forum: Ideas, Concept Feedback
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Anyone here ever get busted for sleeping in office space?
That's a brilliant idea to solve a similar problem I have. You see sometimes I travel to other cities to do overnight jobs & it's not worth me getting a motel room so I just pull up at a truck stop & sleep for a few hours in the back of my delivery van. The big problem has always been...- Lee Wright
- Post #26
- Forum: General Business Discussion
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Jacob from New Zealand
INTROI read The Millionaire Fastlane maybe 18 months ago. It would be the best business book I've read. I run an AV hire business in Sydney. I was basically a contractor but the last 3 years I've been transitioning into a business where I work on the business & not in it. It was going well...- Lee Wright
- Post #10
- Forum: Introductions
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Jacob from New Zealand
INTROHi Jacob. Welcome from across the Tasman. If you dig a little you'll find a treasure trove of advice & encouragement on the forum.- Lee Wright
- Post #8
- Forum: Introductions
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