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How Do You Think About Your Ecommerce Strategy?
HOT!I'd choose a market/audience first and then decide how to market to them. After some thinking I came up with diabetics, they have to be very careful about taking care of their feet, and most sandals typically expose the toes and heel, areas that are most likely to get bruised/stubbed and cause...- Bossgirl
- Post #31
- Forum: General Business Discussion
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Do/Did You Surround Yourself With Action Takers?
PEOPLE HOT!I think the mastermind effect is really about the "mind" more than anything else. If you're a loner like myself in entrepreneurial pursuits whether by choice or circumstance, you can "surround yourself" with inspiring people by consistently reading what they write and using it to push you...- Bossgirl
- Post #52
- Forum: Managing People, Relationships
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Email Marketing Service / Helping to send e-mail
MARKETINGWhat is your USP? As you mentioned there are many other email marketing services. Free autoresponders are not new. Benchmark does that with their free plan. What makes you different from the other services out there should be your headline, and your feature list should essentially touch on pain...- Bossgirl
- Post #2
- Forum: Marketing Strategy
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Landing Page Services
EXECUTIONI've used unbounce and leadpages and even launchrock. As someone that has some design skill, it can still be very frustrating to customize them, so I can't even imagine someone who doesn't know a thing about html and/or graphics. Nine times out of ten the pre-made templates won't be exactly what...- Bossgirl
- Post #5
- Forum: Process and Execution
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Two Choices, Any Advice?
MINDSETThe upfront time for a book is generally more but then its kind of a "set it and forget it" once you establish the initial marketing push to get the word out there compared to a website. When you say "a website" is it an application hosted on the web or a content based site? The approach, amount...- Bossgirl
- Post #10
- Forum: Mindset and Self-Development
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So Simple... It's Beautiful
HOT!Sounds like a heating stove that some hairdressers use for heating curling irons would do the trick. Its small enough and gets really hot. http://www.sallybeauty.com/ceramic-thermal-stove/SBS-566101,default,pd.html#start=4- Bossgirl
- Post #28
- Forum: Product Development, Importing, Sourcing
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Should you ever pursue more than one idea?
IDEAThanks for all the replies! I was more thinking along the lines if what @throttleforward said about having multiple ideas in the testing phase...I'm currently looking at both a saas model and a publishing model that has a lot of potential. I'm not "married" to any particular idea...once...- Bossgirl
- Post #15
- Forum: Ideas, Concept Feedback
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Should you ever pursue more than one idea?
IDEAWould just like to get the views of the community on this. Most people emphasize focusing on ONE thing, then there are others that advocate for taking advantage of additional opportunities if they present themselves and you have the organization and capacity to get more than one thing off the...- Bossgirl
- Thread
- Replies: 16
- Forum: Ideas, Concept Feedback
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You're from where??
HOT! INTROI'm from the tiny island that roars; Jamaica...Kingston to be exact. Home of Reggae music, Usain Bolt, Jerk Chicken, Bob Marley, and Rum. :-)- Bossgirl
- Post #909
- Forum: Introductions
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Better than niches...?
MARKETING"Everybody’s obsessed with finding a niche when what they should be doing is expressing a Worldview." ~ Amy Hoy As an aspiring Saas builder, I've followed Amy Hoy's no-bullshit blog www.unicornfree.com for some time. This particular nugget of wisdom from her is perhaps the most 'slap-me-awake'...- Bossgirl
- Thread
- Replies: 4
- Forum: Marketing Strategy
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Started from the bottom (ish)...
INTROThanks for the encouragement guys...I really appreciate it. Its so easy to feel like you're all alone with your big dreams and the little voice in your head asking "why me" gets loud sometimes. Totally loving the camaraderie in this community already. :-)- Bossgirl
- Post #6
- Forum: Introductions
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Learning to Program is STUPID! (or SMART?!)
GOLD! HOT!Has anyone examined this from the perspective of what it is you're actually selling? Sales and great copy can get you into someone's wallet, but what is going to keep you there is the quality of your software. If you're selling Saas...churn will kill you if your product sucks. If you're...- Bossgirl
- Post #426
- Forum: Business Models, Niches, Industries
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Started from the bottom (ish)...
INTROThanks @Drive2Riches !!! I certainly hope so, and I'm eagerly looking forward to the rewarding future :-)- Bossgirl
- Post #3
- Forum: Introductions
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Started from the bottom (ish)...
INTROHi All, I've been browsing around this community for the past few days and must say I love the energy here. Would love to help as much as I can with what I know and learn as much as I can from everyone here. I've been recently accepted into the Start-up Jamaica Business Incubator bootcamp for a...- Bossgirl
- Thread
- Replies: 6
- Forum: Introductions