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  1. M

    walking the walk

    MINDSET QUESTION 
    i was thinking, does one have to walk the walk to sell a product or service? for example if someone is selling fitness products and as part of the marketing strategy gives fitness tips but isnt actually that fit, is it a no-no or is it like alex hormozi said that you being able to help others...
  2. M

    4 Step Marketing Plan

    MARKETING 
    i made this in response to a guy asking about marketing. it might be useful for some guys who struggle with this STEP 1: Find your dream client. Who would you want to sell to? STEP 2: Get information ABOUT your dream client. What do they like, dislike, what words and jargon they use, how do...
  3. M

    Dont brand too early?

    MARKETING 
    I was reading a post from @Xeon and it said something about the 1 Page Marketing plan saying that at the start of a business, you shouldnt focus on branding and building a brand image, but more on CPA, sales, CPM etc. I've gotta say, I am conflicted now. It does seem right because at the start...
  4. M

    Cars

    OFF-TOPIC 
    have you got a car that you bought with the money you earned from the fastlane? show us your hot rides!
  5. M

    Marketing: Gap in the Market?

    MARKETING 
    MJ has said that you create a productocracy by focusing on value skews and improving the overall (relative) value a customer recieves from a business. We as entrepreneurs are supposed to fill gaps in the market But I was wondering. What if two businesses had the same product, similar customer...
  6. M

    chess and business

    CHAT 
    discussion thread: does chess make you good at business? and how? i think it might because of the logical planning and the thinking ahead part of the game. also the fact that you have to think very carefully about your move and understand the consquences behind it.
  7. M

    RELATIVE value, not value

    IDEA MINDSET 
    Providing value is the epitome of a productocracy and of the fastlane. We all strive to provide as much value as we can. But sometimes people are left wondering why their business failed even though they provided value. Unfortunately, it wont matter if you provide 10x value, if customers can...
  8. M

    how long do we need to be monogamous?

    QUESTION 
    we all know MJ said first go for monogamy (meaning focus on developing one business) then move on to polygamy (start multiple businesses). but how do we know at what point to start being polygamous? i mean, some businesses you can sell, so in those it would go like: sell the monogamy and use...
  9. M

    CHANGE CENTS TO DENTS

    IDEA 
    @MJ DeMarco the famous blueprint for fastlane business is called CENTS, or if you're older, NECST. This is honestly and amazing blueprint that can help anyone blazetrail almost any business, BUT, i have a question: The first commandment is called the commandment of Need. However, There ARE...
  10. M

    I love you MJ Demarco. We love you.

    OFF-TOPIC 
    Hey MJ, i feel like we don't say this often. we're all on here on this forum you built for us talking about our own businesses, our own paths and how WE'LL get rich. so if anyone wants to, they can leave their appreciation note for MJ down below lets take a moment to talk about what we...
  11. M

    FUNNELS, CLICKFUNNELS, Websites, Email Marketing, Softwares, Content and Paid Ads

    MARKETING SOCIAL MEDIA WEB DESIGN 
    Guys i wanted to talk about funnels. I'm sure a lot of you have already heard about them, if you haven't search it up, it's a powerful way to increase profit per customer and basically create a vortex that sucks customers in. But i wanted to know more about -how they're actually made -what...
  12. M

    Street food

    IDEA SIDE HUSTLE SOURCING 
    I've been looking into the new street food stands popping around my area (not too many, but the one really close to me is really successful) It's done in a way unlike the traditional run-down cart, rather its more professional, like a restaurant on wheels. I've got an idea for a food product...
  13. M

    I was thinking of instagram businesses and how they work. Is anyone here experienced on how to set something like this up? e.g marketing, websites etc

    SOCIAL MEDIA WEB DESIGN QUESTION 
    Guys i was looking at the instagram-sell business model. I do not have much experience in this. Does any of you know stuff about this? How to post and market so that people actually like it, should we run paid ads, and how to design a good and proper website for our store (would like if there...

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