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  1. ApparentHorizon

    Discussion -- Is offering copywriting services saturated?

    MARKETING 
    You could look at it this way: (This goes for any field) There's so much knowledge shared, like in the insane amount of content @SinisterLex puts out. Hell, just reading his marketplace threads can teach you something. So many profiles to study. (I think I skimmed over 311 profiles yesterday...
  2. ApparentHorizon

    Business books are about escapism and fantasy. Just like romance novels.

    "Business books" have taken on the role of seminars and motivational videos, in print form. There's no real substance in them, with the occasional nugget (more on that later). Like MJ pointed out in TMFL with his web development: when he got to a problem, he figured out a way to fix it...
  3. ApparentHorizon

    How much sleep do you get?

    HEALTH 
    You're right, there's not much conclusive evidence that working out morning or night matters. (edited the post to reflect) High intensity workouts are also great destressers, but I find morning to be more advantageous. At night, you may be swamped or drained from the day. Doing it in the...
  4. ApparentHorizon

    AndyTalks with @Scot about Sales, Silence, and Building Marketplaces

    "Who already has my clients?" The competition >.> "What service businesses can you supplement with a service/retail model?" hmmm
  5. ApparentHorizon

    How much sleep do you get?

    HEALTH 
    Counting hours of sleep is like counting hours of work. Just b/c you're doing it doesn't mean you're getting it done. Quality of sleep dictates how productive you are the next day. - Get a great mattress (not good, but great) - Check your cycles (you sleep in 90 min periods) - Add greens into...
  6. ApparentHorizon

    AMA: Web Designers, Your Web Copy Sucks

    MARKETING 
    I clicked only b/c I'm in this space. But now...I feel so used :( j/k :D How do you handle situations where, what the client wants is going to impact them negatively?
  7. ApparentHorizon

    SinisterLex's New Copywriting Vidz & Stuff

    MARKETING 
    Dang, I'm a pretty skinny dude like yourself, but you got me questioning if I need your diet ebook lol You mention an interesting distinction. Don't just know their pain, understand it. The difference between: Stubbing your toe against the corner table while frolicking across your dimly lit...
  8. ApparentHorizon

    Email Marketing- Lead Capture

    MARKETING 
    3) Give the ebook away for free, and upsell throughout?
  9. ApparentHorizon

    SinisterLex's New Copywriting Vidz & Stuff

    MARKETING 
    Main Q: From a sales/landing page perspective: What makes a great story? (you can take this any direction you want, it's an unknown unknown for me) If you need additional questions in the coming days: ;) Q2: From a sales/landing page perspective: Leaving intentional gaps in your story (or...
  10. ApparentHorizon

    Why Selling Doesn't Work

    MARKETING 
    I love being pitched - free data from the field >:D *notepad and pen check* Oh you didn't sell me on your email server feature? What could you have done differently so that I would have said yes? (a problem without a solution you say?...would be a shame if someone were to solve it) Oh you...
  11. ApparentHorizon

    The Beginner's guide to Sales + AMA

    MARKETING AMA 
    Right, having something visible in front of you makes it so much easier. Unlike school, no one cares if you're "cheating" and have notes in front of you. It actually helps your client understand your message. However, you never know when you're giving a surprise pitch. I sometimes carry an...
  12. ApparentHorizon

    The Beginner's guide to Sales + AMA

    MARKETING AMA 
    That's a really good point: you should have the presentation already laid out in your head. It's not that you don't have the material in front of you, it's that it hasn't been internalized yet. Paint a mental image...record a mental video/audio. Makes sense - Thanks!
  13. ApparentHorizon

    The Beginner's guide to Sales + AMA

    MARKETING AMA 
    When a power-point or script isn't available, have you experienced instances where you weren't concise?
  14. ApparentHorizon

    Another quick question for Americans

    OFF-TOPIC 
    Was doing research a while back and found PsyBlog - Understand your mind with the science of psychology - buried in the results. Not sure if it still comes up since Google prioritizes localization these days. If your content isn't 100% UK specific, .com and the modern lingua franca (currently...
  15. ApparentHorizon

    New Forum! New Book! (Coming Jan 10th, 2pm)

    Sticky header feels like my parent's browser
  16. ApparentHorizon

    AndyTalks with @srtricky about "Give them what they want. Sell them what they need."

    MARKETING 
    Event vs process: 1. "Guru" talks about the 1 day he made it 2. Teacher reviews the other 9999 Also interesting about the sales process: explain what you're going to do; where their money is going. - It solves so many problems (for you) when you're selling, especially if you don't know...
  17. ApparentHorizon

    F*ck This Guy - Tai Lopez

    FUNNY 
    GUYS GUYS GUYS I FOUND IT ARE YOU SEEING THIS HOLY CRAP LOOK IN THE VIDEO DESCRIPTION: 5000 Steps to Success ALL OF OUR PROBLEMS ARE SOLVED
  18. ApparentHorizon

    Look At This Beautiful Sales Copy

    MARKETING 
    So beautiful, it brings a tear to my eye :,) Misspelled pollution btw:
  19. ApparentHorizon

    Suggestions required (Mathematics magazine)

    HOT! 
    In the meantime, have you gathered any data about your market? 1 - aggregate news / publications 2 - let people sign up for free 3 - see what they like / don't like 4 - build your higher quality "certified mathematician" issue and sell it to your base
  20. ApparentHorizon

    It's so easy

    MINDSET 
    7th grade, halfway through middle school, gym class. One part gym, one part classroom. Walls bare, wooden desks lined up in a grid in the corner with 2 chalkboards and a projector in the front. Enter "just say no" program to drugs. "Here's a list of substances available around you, here's how...

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