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  1. Texxip

    How would you go about deciding which company to purchase product liability insurance through?

    QUESTION 
    Back in January, I posted here before I even had a product. Now I do. My protein powder is sourced across the US and is sitting in my apartment. The only thing standing between me and the start of marketing is product liability insurance. I’ve gotten two quotes. One is $2,200/year from a...
  2. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Update: Extremely surprised at how few manufacturers are available to manufacture clear protein powders for a low MOQ. Reached out to about 40 so far.
  3. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    So, the plan (if I can actually find a white-label manufacturer for clear protein powders because they seem nonexistent) was to do just one SKU (flavor) of a clear protein that is good enough, I'd be proud to sell it under my brand. After enough sales of selling only that SKU, then I would go to...
  4. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Technically, they do as contracts were vague as the only thing I signed was a card authorization form. I went into this with the knowledge that I'd learn a lot on the way (I definitely have) but I've also learned lots of things the hard way. Noted. The credit card was where I was most likely...
  5. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Probably around $50 to $55 is going to be the price point so it at least can compete somewhat with other brands. If it were an unflavored powder to mix into juices then you still get all the calories and sugar from those juices, ya know? ***Chocolate is always my safe bet flavor as well...
  6. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Funny enough the 0% for first year card was in one of the top solutions to help fund so I'll keep all this in mind, thanks!
  7. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    The marketing angle is that I want to target everyday people who normally wouldn't consume protein powder. Think instead of having a supplemented protein source, you just replace your high sugar orange juice or apple juice with a 100 calorie, 20g protein, 0 fat, 0 carb protein powder that can be...
  8. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Exactly, some education is required on that side, but it takes less convincing for people who already consume protein powders; working at GNC made me realize too many people are just looking for something different but don't even know clear protein powders exist.
  9. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    I've technically already presold a few. I sold them to a friend of a friend who I normally would have no connection to, and just told him the situation afterwards and gave the money back. I say this because I know the product is good (or at least the private labeled flavors I'd been working on...
  10. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    I had paid the current manufacturer $500 to do the flavor/formula testing and send me their refined versions of each flavor. We've gone through about 4 rounds of back and fourth "feedback to new flavor shipped out to me loops." $36 was still high but only because 144 quantity was their lowest...
  11. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    I have a list of ingredients used in the formula but not the amounts of each. And each of those ingredients I've confirmed is healthy and safe for pretty much anyone.
  12. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    I've ran some cheap facebook ads at only $5 a day which got 10 email subscribers after like 2 weeks, which I didn't see as worthwhile. I've made QR codes linking to my email sign up landing page and had them put up at nutrition stores and local gyms. And I've started making social media content...
  13. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    Had the idea to pre-sell, tried building up an email list but haven’t found any success without any marketing budget. I’ve even got QR code business cards that link to my landing page for an email sign up. Only 16 subscribers Unless you had any budget friendly marketing options in mind for...
  14. Texxip

    Decision to White Label or Private Label my Protein Powder

    SOURCING 
    So for context, I posted on here several times over 2024 talking about (ideas) I've had for protein-related businesses and how I could best execute them. Those were ideas; now it's a business. I'm building up a clear & healthy protein powder company in the U.S. I have been working with a...
  15. Texxip

    What options could I have for funding my Protein Powder Startup MOQ?

    SCALING 
    All for the idea of fewer ingredients = better. I know one company that does a great job of explaining its value skew is the protein powder brand NAKED. I have taken inspiration from them definitely.
  16. Texxip

    What options could I have for funding my Protein Powder Startup MOQ?

    SCALING 
    I'm definitely on board with the pre-order idea. I mentioned it in a comment above just a few minutes ago, but the plan will be to receive the free samples, perfect the formula, sample for free at local gyms, and collect pre-orders or, at the very least, emails to later try and sell on the product.
  17. Texxip

    What options could I have for funding my Protein Powder Startup MOQ?

    SCALING 
    This R&D process I just paid the $500 for is basically to create the formula after a lot of communication about my vision for the product and to receive 10-15 samples of 3 different flavors. I should get those in a few weeks. The current plan is to receive samples -> work with the manufacturer...
  18. Texxip

    What options could I have for funding my Protein Powder Startup MOQ?

    SCALING 
    I am hesitant to start with private labeling as that basically destroys the whole value proposition I am trying to propose (a healthier, fruity weight gain protein powder). As for the price, I've realized that I'm not locked into this per-unit price just yet. It is $500 for the R&D process...
  19. Texxip

    What options could I have for funding my Protein Powder Startup MOQ?

    SCALING 
    Ha, I had a feeling someone would mention something about the per-unit cost. So that number includes shipping (btw). Currently, at 144 MOQ (the lowest option), the per unit is $46. If I ever get to the point of 2,500 MOQ, then the per-unit cost would be $38.50/unit. I am using a higher...
  20. 1729639339911.webp

    1729639339911.webp

    • Texxip
    • Media item
    • Comments: 0
    • Category: User Media Uploads

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