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  1. DennisD

    Plastic pollution - I want to provide value

    I have a pretty long history branding companies that "do good". To solve the plastic problem, you don't actually need to have a 1:1 problem/solution ratio. You don't need to literally take plastic out of the ocean and turn it into a plastic product. The above is a piece of copy I wrote for a...
  2. DennisD

    Hi I'm Neville Medhora, I do copywriting and everyone says this is a great (non-Facebook) community!

    INTRO 
    Welcome! Glad to see you here. Your original sales page for the Kourse (black background and handwritten text) is actually what triggered me to pursue copywriting. Thanks, it's been one hell of a ride. It'll be nice to have another communications guy around.
  3. DennisD

    Why does 4 Hour Workweek get no love around here

    BOOKS 
    I've seen it mentioned quite often. To me it's "old hat". It's like recommending Outliers, or Win Friends and Influence People, or Think and Grow Rich, or 48 Laws of Power. It's so prolific and so talked about, why recommend it? I assume everybody already has already read it.
  4. DennisD

    I’ve studied Psychology, Neuroscience and Human Behavior for 10+ Years. AMA.

    HOT! 
    How? Is this a subscription, something from a university, etc? And how much does this sort of thing run?
  5. DennisD

    I’ve studied Psychology, Neuroscience and Human Behavior for 10+ Years. AMA.

    HOT! 
    Is there any published data about gendered actors/actresses/voice talent as it relates to effectiveness in advertising across different industries? What I'm basically looking for is an external data set I can point to and say "Yes client, data shows we should absolutely use Male/Female for this...
  6. DennisD

    Labor Day Weekend, Whatchya Doing?

    OFF-TOPIC 
    Created an explainer video for my new suite of services (and a new blog post). At least as I work, I'm working in style.
  7. DennisD

    Free Copywriting Reviews - Click Here

    HOT! MARKETING 
    [EDIT] Deleted the post. I hadn't realized my client's name was in the screenshot.
  8. DennisD

    Want to learn programming. Where to start?

    Great. I'm into it. Extra time in a dayjob is a great way to get started working for yourself. I always highly recommend anything practical. I play minecraft anyways so I used that to learn Lua (there's a mod called computercraft that lets you program a robot in game). I really liked it, so I...
  9. DennisD

    Is "4 Hour Work Week" Copyrighted Entirely?

    Bingo. If you NEED to say '4 hour' to be successful, then on some level you were counting on tricking customers via brand confusion.
  10. DennisD

    Spend a lot of time on your laptop? Here's a simple way to 2X your productivity & get **** done!

    HOT! 
    I think I have the opposite problem. I might try this but instead have things like: Go outside. Spend time with your damn wife. This this REALLY need to be done RIGHT NOW? Roughly 700% of my time is spent working. I need to justify more relaxation time, which in turn makes my working time...
  11. DennisD

    Stuck deciding between multiple business ideas

    IDEA 
    You're making too many assumptions about how things MIGHT GO once you get started. It's killing you. People are horrible at predicting future states of minds. If you just went ahead and built your damn music library, you might spend a month making 4 songs. At that point your brain would unlock...
  12. DennisD

    Narcissistic Personality Disorder in Successful people...

    HOT! 
    Absolutely. I was only attempting to define neurotypical for those who saw me use the word twice but might not have seen it before. There's a way to fake 'exposure' through multimedia, leading to more empathetic viewers. By changing who we hire to write broadcast television shows... we can...
  13. DennisD

    Selling slowlane solutions - Controversial?

    MINDSET SLOWLANE 
    You're overthinking it. Teaching people to develop new skills is valid. Entrepreneurs and 1%ers can benefit from excel skills while their building their business. Everybody's journey is different. Not everybody is at a place in their lives where they're ready to leave the slowlane. In fact...
  14. DennisD

    Narcissistic Personality Disorder in Successful people...

    HOT! 
    If you're a biological sociopath there's no cure. They just learn to pretend. If you're neurotypical, there's hope. You acquire more life experience. I was very uncaring and unforgiving about trans people until I got to know a trans woman and I saw their struggles first hand. I brushed off the...
  15. DennisD

    Narcissistic Personality Disorder in Successful people...

    HOT! 
    NPD is a legit, real, harmful thing. People's lives have been torn apart by narcissists, especially their children and families. I'm lucky to never have had to attend "Narcissistic Survivor" groups but I dated someone who had. Those groups are filled with children who have spent their entire...
  16. DennisD

    Is "4 Hour Work Week" Copyrighted Entirely?

    If I wanted to I can sue you right now for living in Canada. Don't live in Canada? I don't care, you can prove it in court. Anybody can sue anybody for anything. It feels like you're looking for a HARD ANSWER when there really isn't one. At the end of the day it's all about your personal risk...
  17. DennisD

    Is "4 Hour Work Week" Copyrighted Entirely?

    I am not a lawyer and this is not legal advice. I took a shitty Media Ethics & Law class in college which I half remember. This is my personal subjective observations based on common sense and a bad memory. I advise you to seek a lawyer. Copyright doesn't apply here as it has to do with the...
  18. DennisD

    What is your guilty pleasure TV show?

    OFF-TOPIC 
    The Bachelor, hands down.
  19. DennisD

    Business is good but too scared to quit my job

    MINDSET 
    What you're experiencing is normal: CHANGE causes fear. EVENTS bring on adrenaline. RESPONSIBILITY sparks anxiety. The day before I hopped on a plane to live in Asia I was up ALL NIGHT. So anxious. Running over everything in my head over and over... even though I sold all my stuff and there...
  20. DennisD

    How to learn to sell?

    MINDSET 
    Individual sales tricks and techniques are bullshit. They're like sleazy "pickup artistry" and "game psychology." They teach you to MIMIC someone with an inherent understanding of economy. I say, BECOME someone with an inherent understanding of economy. Learn psychology and practice business...

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