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Recent content by Jesse D

  1. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    AppMan-- thank you for your inputs! I don't want to make the original product over complex. If I had to redesign it I know where to make some tweaks though. I always try to do my research on what the market is looking for / complaining about. I'd have to spend time snooping around to see if one...
  2. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    I'd definitely consider using Final Cut Pro. I think the speed of iMovie is suitable for my purpose but it does lack features. Either way, I find the bulk of my work is planning, setting up and filming scenes. Post production seems to go pretty quick with proper planning.
  3. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Thank you! I've created all the videos myself. Photography / videography is my hobby so I have a decent Fuji camera and entry level lighting equipment to work with. I write the scenes, do all the edits in iMovie and voila!
  4. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Thanks! Glow in the dark would be a cool feature. Thanks for the input! Jesse
  5. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Good points, Tony, Thank you! I'm looking into new products to do some sales testing on my site with. I'll have to find products that aesthetically aligns with brand and is attractive to people that are visiting my site. I think I can execute this in the next few months and start seeing how it...
  6. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Johnny boy-- super valuable insight here and incredible case study with Orabrush. Thank you for sharing! I think you're right. I'll have to invest some time writing up a few more pieces of creative ad / video content to film for different platforms. There's infinite ways to convey it and it...
  7. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Brian -- thank you for sharing your thoughts! Appreciate your positive feedback. What kind of product did you come up with? I think you're right on how showing more uses through photo / video could be helpful for product sales. But as mentioned in a previous comment, I don't think my...
  8. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Empires-- thanks for sharing your insights! Yes, kicking myself in the butt for not thinking about long term customer value and growth when I started this little online lemonade stand of mine. It's a consequence of my business inexperience. Before going into this venture, I knew I would make...
  9. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Greatly appreciate your feedback and support-- thank you! What do you mean by "cheap-up sales at checkout"? Like revealing a discounted price as a prospective customer arrives at checkout? I made a couple quick edits to my homepage from your response... the thing is from my Ads I direct...
  10. Jesse D

    steady Ecommerce biz with unique product – learning to grow and would love to hear your thoughts!

    MARKETING 
    Hey everyone! So I launched a D2C Ecommerce website in July 2020 for a small cell phone convenience product I designed and patented (www.plugpuck.com). This is my first business experience and have really executed this as a passion project with a desire to learn. I've done everything from the...
  11. Jesse D

    Roadmap for market testing small product-- online or brick & mortar?

    SIDE HUSTLE 
    appreciate your feedback! I’m happy to offer what I’m learning and hope it helps! I had the same problem with choosing a CAD program. I have Solidworks and ProE experience but didn’t want to cough up $ for a license. So I found FreeCAD - an open source modeling program ran on Python. It’s...
  12. Jesse D

    Roadmap for market testing small product-- online or brick & mortar?

    SIDE HUSTLE 
    I scouted Alibaba for manufacturers. I had a hard time finding one for my product because it has some complex geometries and requirements that a lot of manufacturers couldn't meet. But I ended up finding one that was confident they could produce it, and they did. As far as IP, in all my paper...
  13. Jesse D

    Roadmap for market testing small product-- online or brick & mortar?

    SIDE HUSTLE 
    Still chipping away! Got the first production order in and I'm building up the online store. On June 1st I hired a freelancer for marketing which is turning into a good number of leads (email signups) for our online store launch early next month. It's building momentum and we're identifying...
  14. Jesse D

    How to find a need / problem?

    I am working this process right now. See my product @ www.plugpuck.com and follow the social links at bottom of the landing page to explore more. It's a simple product, but much of my design requirements have been derived from problems consumers were already expressing with similar products...
  15. Jesse D

    Roadmap for market testing small product-- online or brick & mortar?

    SIDE HUSTLE 
    Hey Vadim! Took some of your advice and got my page up: www.plugpuck.com I've introduced the product to my personal networks and have received support and feedback beyond what I had anticipated. It has drawn attention from people in my social groups to help with marketing and promoting the...
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