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the path to purchase

  1. Andy Black

    A good example of advertising with YouTube

    MARKETING 
    I'm not into Barbour jackets but was in a department store the other day and saw one that reminds me of a favourite bike jacket I used to own. I tried it on, but didn't want to buy because it was about £229 and I'm not going to impulse buy a wax jacket for that amount when I've no idea what a...
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