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  1. D

    Journey through Presale hell

    EXECUTION 
    It has been longer than I was expecting to post another update. Our business is definetely becoming more mature and established. We moved from our first building into an 11,000 sqft building and added more employees. Thanks to a lot of efficiency improvements and streamlining, we finally made it...
  2. D

    What happens when you quit your job?

    HOT! SIDE HUSTLE 
    Before i quit my job I was working on my business, trying to keep afloat an existing side business, raising my 1 year old daughter, and maintaining/cultivating the marriage to my wife. My wife at the time had quit her job to raise our daughter so I was the sole bread winner of the family...
  3. D

    Journey through Presale hell

    EXECUTION 
    Making steady progress. We have bumped one of our shop floor guys up to shop supervisor/manager. In that role he will be responsible for making sure we meet our production goals each week. Up until now the other co-founder and myself have been spending 15-20 hours a week just managing our...
  4. D

    Why should I have kids?

    PEOPLE HOT! 
    I'm 29 with a 1.5 year old daughter and another on the way. Besides my wife, my daughter is the most important thing in my life. For what its worth, i own a very successful fastlane business that i started shortly after my daughter was born. I know what my daughter/family means to me. The...
  5. D

    Journey through Presale hell

    EXECUTION 
    Wanted to post an update on our business. Things have been going very well still. We are averaging about 15k in sales per day even though our product is back-ordered for months. Not really sure what our sales will be once we can ship it same day. There has been a lot of road bumps along the way...
  6. D

    Journey through Presale hell

    EXECUTION 
    As more customers continue to rave about our product, our sales have been growing rapidly. There have been a few days where we have sold nearly $25k. Even though customer satisifaction has been great, we are documenting and rectifying any minor nitpick that we come across. Our ear is definetely...
  7. D

    Feeling Jealous and seeking attention

    MINDSET RANT 
    You are going to do a lot of growing/maturing between now and 25. I know i did. I think theres a level of emotional maturity that only comes with life experience as an adult. Props to you for already realizing that the trait you describe is toxic.
  8. D

    Journey through Presale hell

    EXECUTION 
    It was pretty simple. We built a quality website filled with videos and pictures and then started blasting ads on facebook primarily. Facebook works well because its easy to target groups based on your products niche. We chose not to go with kickstarter because we didnt feel their service would...
  9. D

    Pre-Launch Sales

    If i was your supplier, I would look at your product, and then do my own research to figure out who your competition is and what they offer. I would ask myself, does this potential client really offer anything better than his competitors? Is the only thing he is offering a lower priced product...
  10. D

    Pre-Launch Sales

    Using your quoted figures, $1400 revenue for a shop (even in China) is not a lot of money. There is just not much upside for them. Even $12000 is not a lot of money in China. They give the good pricing to the customers sending them huge orders. How does having them reduce their price by 2...
  11. D

    Pre-Launch Sales

    Check out this thread i started a few days ago which covers my experience with a presale campaign: EXECUTION - Journey through Presale hell In short, we have done about 1.7M in pre-orders and counting. It’s a great way to test the market and generate capital, but there are negatives that you...
  12. D

    If I can't start a successful business, should I just buy one?

    NOTABLE! 
    My advice to you is dont worry about ads, facebook targeting, or what service to build your website with- dont concern yourself one bit about what the most efficient way to communicate to your potential customers is. Trust me that you aren’t there yet. All that stuff comes later. My advice is...
  13. D

    Journey through Presale hell

    EXECUTION 
    Was on instagram this morning and came across two customers that were praising our product. I can’t describe how that feels. For a few minutes, the stress and pressure of entrepreurship leaves my body/mind. It feels better than any sale we have ever made.
  14. D

    Journey through Presale hell

    EXECUTION 
    Without providing a specific number, it was a large enough stake in his eyes to ditch his e commerce company and work full time on this business. We didn't bring him on just to build a website, we brougnt him on to become a key piece of our team. We knew his value (friends since early high...
  15. D

    Journey through Presale hell

    EXECUTION 
    Having the first business that i mentioned in my introduction thread was critical to our success. I learned so much about how to operate a business and how to serve customers. Although it violated the rule of scale, It gave me a pretty good idea of the trajectory this new company would need to...
  16. D

    Journey through Presale hell

    EXECUTION 
    Our product is the solution to a very familiar pain point to members of our customer base. I knew that if such a product existed, that i would buy it without hesitation because it would eliminate an enormous source of frustration. It helped that I am an avid participant in the niche that my...
  17. D

    Journey through Presale hell

    EXECUTION 
    We used the money to build two prototoypes. These prototypes werent productionized, but merely proofs of concept. We finalized the production designs and had samples made by a variety of vendors. Our product is quite complicated and so is the supply chain required. Getting samples made allowed...
  18. D

    Journey through Presale hell

    EXECUTION 
    Thank you. Once we finished the development phase of our product, we really only had two options for generating the capital necessary to go into production. One option was to try to seek an investor. We decided against this option because we didnt want to give up equity, and more importantly we...
  19. D

    Journey through Presale hell

    EXECUTION 
    Dang, looks like the picture didn't link. I posted it to imgur- is there another image hosting site that works better? Edit: Was able to link to the imgur screenshot
  20. D

    Journey through Presale hell

    EXECUTION 
    Hi Everyone, I made a single post back in February introducing myself (INTRO - Hey fastlaners!). In that post I mentioned that my new company was launching a presale campaign for a new product. Fast forward to now and we had an enormously successful campaign and have shipped out a large number...
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