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Should I Push My Current Lead Gen Business ($8k-$12k/month now) Further or Shift Focus to a More Scalable Opportunity?
MARKETINGI went into the Search terms of my second campaign and selected "All Time". I then sort them by Cost. The second keyword is the Exact match keyword while all the others are Phrase match. What should I do here? Should I: Sort these search terms by "Cost/Conv" descending, and add the ones with...- akrtw
- Post #7
- Forum: Marketing Strategy
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- akrtw
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Should I Push My Current Lead Gen Business ($8k-$12k/month now) Further or Shift Focus to a More Scalable Opportunity?
MARKETINGThanks Andy. I watched your videos and did another round of analysis: For my first campaign, My Search lost IS (budget) 23%. That means I can increase my budget a bit and theoretically it won't hurt my CPA. My Search exact match IS 91%. That means most people are searching for that exact...- akrtw
- Post #6
- Forum: Marketing Strategy
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Should I Push My Current Lead Gen Business ($8k-$12k/month now) Further or Shift Focus to a More Scalable Opportunity?
MARKETINGI guess one thing I’d like to reiterate is that I fully understand shiny object syndrome is one of the worst traps for any entrepreneur. I’ve struggled with it myself for years, and it wasn’t until six months ago, when I committed to focusing entirely on this legal website, that I started seeing...- akrtw
- Post #4
- Forum: Marketing Strategy
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Should I Push My Current Lead Gen Business ($8k-$12k/month now) Further or Shift Focus to a More Scalable Opportunity?
MARKETINGHi Andy, Thanks so much for taking the time to reply! Your insights mean a lot. 1. Improving CVR to Bid Higher CPC: This is exactly what I’ve been trying to do. My current CVR is around 3%, and my CTR is 6–7.5%. I’ve attached a screenshot for reference. Do you think these numbers are...- akrtw
- Post #3
- Forum: Marketing Strategy
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Should I Push My Current Lead Gen Business ($8k-$12k/month now) Further or Shift Focus to a More Scalable Opportunity?
MARKETINGHi everyone, I’m running a legal lead generation business in Singapore, primarily focusing on personal injury leads for law firms. Here’s a quick rundown of my business: SEO & SEM: My website attracts daily inquiries for personal injury compensation through SEO and SEM. Sales Process: A sales...- akrtw
- Thread
- Replies: 6
- Forum: Marketing Strategy
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Is my thinking flawed?
Hi Fastlaners, I have joined the forum for some time but rarely post. I was your typical wantreprenuer, money-chaser, jumping from one idea to another, making small money here and there but never scale to a “life-changing” level. I recently re-read TMF and some of the golden posts here. I...- akrtw
- Thread
- Replies: 8
- Forum: General Business Discussion
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How to build a $720k/year marketing agency by selling quizzes
MARKETINGWonderful thread! I have also read your entire blog post. Very inspiring as I am doing something related. Two questions: 1. What's your take on creating your own lead gen website and selling the leads V.S. lead gen service for companies (what you were doing)? 2. How will you modify your...- akrtw
- Post #19
- Forum: Marketing Strategy
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Web Design or a real CENTS business?
@Fox @Thomas Baptiste Thank you so much for your input!- akrtw
- Post #4
- Forum: General Business Discussion
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Web Design or a real CENTS business?
Hi all, Definitely not a frequent poster here but I’m currently stuck in my own thinking. Would greatly appreciate any advice, even harsh ones as long as it’s constructive! I think I have done what most wantreprenuers/money chasers did: Built for Adsense sites (5-6 years ago): did sell some...- akrtw
- Thread
- Replies: 3
- Forum: General Business Discussion
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[AMA] $25m+ in affiliate mktg revenue & exiting the game: Ask me anything.
WEB/DIGITALThanks. But may I know why's that?- akrtw
- Post #139
- Forum: Business Models, Niches, Industries
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[AMA] $25m+ in affiliate mktg revenue & exiting the game: Ask me anything.
WEB/DIGITALHey Apax, Thanks for this wonderful AMA thread. I have tried AM for 1 year with medium to poor results. Spent most of my time on POF & dating and other stuff. Now I have stopped AM for a few months for school work but am ready to get back into the game. My budget is limited at $1000. I really...- akrtw
- Post #137
- Forum: Business Models, Niches, Industries
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