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  1. Azure

    Shipping direct from supplier to FC

    I'm located in Canada. My supplier is in North Carolina, fulfilment center is in NYC/Chicago. If I were to get it shipped to me, and then I shipped back to the US, that extra shipping would be really heavy on my margins. Is it safe to ship directly from my supplier to an FC? I tried to google...
  2. Azure

    How to value a generated lead

    MARKETING 
    So, say you have a lead generation page set up to capture information for a very high ticket item, like say plastic surgery with a very high ltv(life time value) for each acquired customer. Each lead would be qualified with an indepth survey in order to sift through poor quality leads. I have...
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