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The ART OF WAR For Startups
Sun Tzu emphasized the importance of positioning in military strategy. The decision to position an army must be based on both objective conditions in the physical environment and the subjective beliefs of other, competitive factors in that environment. He thought that strategy was not planning...- AcademyBridge
- Thread
- Replies: 26
- Forum: Books and Educating Yourself
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The 7 Reasons Most Startups Fail
Find a Mentor! Daily Muse co-founder Kathryn Minshew has failed and succeeded in several startups and she has the battle scars to prove it. Here are Kathryn's seven lessons learned from those experiences. Idea vs. Product-market Fit: Failure to test and refine a product before launch...- AcademyBridge
- Thread
- Replies: 0
- Forum: General Business Discussion
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Growth Hacker Marketing
MARKETINGGrowth Hacker Marketing Growth hacker marketing was integral to the success of Facebook, Airbnb, Hotmail etc. These are all billion dollar companies built recently by doing things that traditional marketers are not very good at. Those billion dollar startups did not know traditional marketing...- AcademyBridge
- Thread
- Replies: 12
- Forum: Marketing Strategy
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Three Success Lessons From Apple
Lessons From Apple "Different and new is relatively easy. Doing something that's genuinely better is very hard" Jony Ive, (Senior Vice President, Apple) learned three important things from Steve Jobs, which have defined the success of Apple. These lessons are simplistic yet profound. Focus...- AcademyBridge
- Thread
- Replies: 2
- Forum: General Business Discussion
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Four Causes of Startup Failure
Why Startups Fail “Study the past if you would define the future” ~ Confucius Nine out of ten startups will fail. This is a hard and bleak truth, but one that you’d do well to meditate on. Entrepreneurs may even want to write their failure post-mortem before they launch a business. Why be so...- AcademyBridge
- Thread
- Replies: 7
- Forum: General Business Discussion
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