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  1. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    What do you mean by "tagging" them?
  2. JasonR

    Do you want to be right, or do you want to be rich?

    MINDSET 
    Ah - no that wasn't what I meant at all. Yeah - I've seen/heard of plenty of businesses with shady practices like the one you received. They are offering no real value and trying to extort businesses through fear. No interesting in doing that sh!t.
  3. JasonR

    Do you want to be right, or do you want to be rich?

    MINDSET 
    Kind of what JAJT is saying. Z could explain it a lot better than I can. But I keep hear him saying "Do you want to be right, or do you want to be rich" - it kind of grounds me and makes me keep my personal BS about what I "want" to do and helps me listen to guys who have killed it in business...
  4. JasonR

    Do you want to be right, or do you want to be rich?

    MINDSET 
    Sure... So you know what my product is. I was thinking my path to building my business was expanding to more products. Zen basically said, screw all that, and take my current products and spend 100% of my focus on time and scaling it HUGE. If I can get bought out, the larger company will likely...
  5. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    This is where the hard work comes in. You need to figure out what people would "like" or follow, and try targeting that way. You can also try targeting what interests people type who in who may be interested in your product. I did this, however, a large portion of Facebook users never bother to...
  6. JasonR

    The SEO War

    MARKETING 
    So what does that tell you? Hint: would you really want to be in a business this commoditized? ;)
  7. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    Yes, they do group them. So, what I did, is I segmented out the suspect groups and ran ads at them and weeded out non-buyers.
  8. JasonR

    Do you want to be right, or do you want to be rich?

    MINDSET 
    So, me and a couple buddies when to see zend***phin and his crew a few days ago (thanks for having us). They're doing some pretty amazing things over there. He said something that stood out to me: I was thinking about this today, and realized something. It's in our nature to want to be right...
  9. JasonR

    The SEO War

    MARKETING 
    Sure about that? PPC? ;)
  10. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    That depends. 30-50 has been AWESOME for me. Facebook will tell you the precise ages if you use the conversion pixel, so you don't need external variables to track it.
  11. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    If you don't know your demo, go narrow first with PRECISE INTERESTS, but target every body. Then, when you are 98% confident of your demo and you have the data to back it up, go broad and target just that demo without any precise interests. You may find that you can kill it with cheap clicks...
  12. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    Alright - I've attached the recording. It probably won't be up for forever, so get it now. Thanks to Phones who recorded the call on his end and shared the file with me. https://www.dropbox.com/s/x1kdyel0hxy2ad7/Insider%20Call%20-%20FB%20Marketing.zip One thing I wanted to add on the call...
  13. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    We're planning on making the call available for a few days. We're having some technical difficulties with the software we used. Stay tuned. It depends. Are your products related? Which one are you trying to "funnel" them to? My landing page features the MAIN product I want to push, and lists...
  14. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    Here's a link to a good Landing Page guide. It's on my dropbox - so it won't last here forever. :) https://www.dropbox.com/s/gmma38i7azx6zz3/salespage.png
  15. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    How you know you're doing something right, LOL. Almost 2k shares...blah blah. Go kill it! FYI: Edited out some of the ads, but they were all good comments. When you reach enough people, there will be people who troll your ad. Just delete the comments and move on. I've had a few people go...
  16. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    Here's the screenshot I was trying to share (I can post a couple more later). Pay attention to: Website Clicks (people going to your landing page, ideally the goal) versus CPC...the CPC field is ALL Clicks (landing page and Facebook page). Of course this won't count your shared clicks, etc...
  17. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    CPVLabs (Which I use and love) - you can get it for $250 if you Google around. Prosper202/Tracking202 (Which I used, it's free, but kind of sucks, but works).
  18. JasonR

    I work at Amazon...

    OFF-TOPIC 
    A) What are you or what have you learned while working there? B) Do you know if Amazon is starting their own freight company C) Do you know if Amazon actively goes after importing products if they see a successful company doing it using Amazon's website D) Any cool or insider things you can...
  19. JasonR

    [Insider Call] How to Kick a$$ with Facebook Marketing

    MARKETING 
    Some Assumptions before the call: You have your own product/business and you want to sell on Facebook You are familiar with the basics: landing pages, etc. etc.: CTR – Click through rate CPC – Cost Per Click CPM – Cost Per Thousand Impressions CR – Conversion Rate Reach – Number of people who...
  20. JasonR

    3 Best Shopping Carts For 2014

    No, not really. There are hundreds of themes available that are plug and play. If you want to do something super custom, it may required coding knowledge. I only know HTML/CSS and have no desire to learn PHP/Zend (even though my custom shopping cart runs on PHP/Zend, same as Magento)...
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