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    AndyTalks with The-J about AdWords and Conversion Rate Optimization

    HOT! MARKETING 
    I liked the part about the split-testing. They say you shouldn't be split testing unless you're hitting at least 25 conversions a day
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    From Affiliate Marketing To Importing And Ecommerce

    MARKETING 
    Yeah, a year ago I got banned from making Facebook ads and it really stopped me from taking action. To get unbanned I was recently moving, got a new computer and new credit card and new Facebook account so it worked out perfectly.
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    7 Years and No Action

    RANT 
    Stop caring about money, get over your fear of losing money. Just take a product that you already use and start making a similar version of it with a different marketing angle and make a prototype for it. Get a lead pages, click funnel or shopify account and validate the product with FB ads or...
  4. M

    Need to sell 110+ new Mercedes-Benz Cars below list price

    Read this: http://www.thegaryhalbertletter.com/newsletters/zgkl_best_copywriter.htm
  5. M

    The Process of Creating A Real Product

    HOT! 
    Crazy how I stumbled across this thread and I've been doing the exact same steps that you listed out here. Must mean I'm doing something right. I ordered all the ingredients and created my own formula for a personal health product, feedback so far from people has been good. I think I tried to...
  6. M

    Fastlane taken to new level... She sold the sun!!!!

    FUNNY 
    Now she should upsell them space suits haha
  7. M

    How to prosper from the coming Zika pandemic?

    Cosmetic products that repel mosquitoes
  8. M

    Launching a food product (snack)

    First you should get a lawyer to protect your intellectual property, do an FDA review on your product labels, and get product liability insurance before you scale it up to protect yourself from lawsuits. And also learn about co-packing, because you will need legit kitchens to make the product...
  9. M

    Go for the sale or go for the email?

    MARKETING 
    It also depends on the traffic platform as well. With Facebook you're using disruptive marketing, where people aren't actually looking for a specific product. With AdWords, you're targeting people that are ready to buy.
  10. M

    Go for the sale or go for the email?

    MARKETING 
    Go for both. First get their email with a useful lead magnet (not a free guide, something like a checklist) and then before they hit the thank you page to download the lead magnet, you hit them with a tripwire one time offer (small dollar amount). And then if they buy that, hit them with your...
  11. M

    How do you warm up for writing copy?

    MINDSET 
    Another thing I would add is to go door-to-door with your product. Or visit your customers address to find out what big pains they're facing.
  12. M

    How do you warm up for writing copy?

    MINDSET 
    Thank you The J. I've been writing copy for around 1.5 years... but I would still consider that relatively new. I just like to see what other people's routines and habits are.
  13. M

    Facebook CPC suggested bid INSANELY high. Why?

    HOT! MARKETING 
    Set it to automatic bidding. If the CPC's are high, that means you're either not targeting the right people and are getting low quality scores... or... your ad copy isn't pulling in any clicks. Most of my campaigns are getting clicks at around 13 cents with automatic bidding. At first the cost...
  14. M

    Why did my first product video get me 53 sales?

    MARKETING 
    It doesn't look salesy. It shows a hero shot of product in action without lots of editing. People can relate to the overall aesthetic of the video.
  15. M

    How do you warm up for writing copy?

    MINDSET 
    I go to the gym and do 30 minutes of cardio early in the morning to warm up the juices (don't worry, not the "creative" kind ;)). I create a facts and benefits sheet and read over it a few times (this is usually done the night before, sometimes not to let my subconscious mull it over during my...
  16. M

    Grant Cardone "Buying a House is for Suckers"

    EXECUTION 
    A lot of people buy a house because of their ego. I hear people say often "I don't want to pay somebody else's mortgage!" when I suggest renting for more freedom.
  17. M

    Being the alpha and taking charge of your life.

    MINDSET 
    The true alpha is somebody that doesn't care about the alpha/beta distinction.
  18. M

    Inventory is Evil

    HOT! 
    That's why you pre-sell before every new product launch. Or validate the product first with AdWords or FB Ads.
  19. M

    Anxiety From Entrepreneurship?

    HEALTH 
    If it scares the shit outta you, that means you're doing something important.
  20. M

    Recommended Google & Youtube Remarketing Course?

    MARKETING 
    Digital Marketers Paid Traffic Mastery Course for Facebook remarketing.
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