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  1. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    A couple of threads people interested in local lead gen might find helpful: SEM (SEO & Paid Search) Mastermind [Workshop Replay] Selling Google Ads as a Service
  2. Andy Black

    The Agencies & Freelancers Chat Thread / Mastermind

    CHAT 
    There's a lot of interesting chatter about local lead gen in @MTF's thread here (that I've added to the opening post): EXECUTION - MTF's Rebirth: Building a New Fastlane Vehicle
  3. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    Here. I did some random searches just now. Newbridge is a town of 25k population. Please actually LOOK at the ads and tell me how you'd write a better ad. Newbridge is in County Kildare (population 250k): For this search I see what I presume are Local Service Ads (we don't do those but...
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    1791194906054.webp

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    1791194860268.webp

    • Andy Black
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  6. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    I don't either. I've seen too many castles built on sand. I'm sure the intention was to build another castle on firmer ground at some point, but that time never came - until it was too late. I think @perchboy even mentions this somewhere, and I presume is happier paying the Google Gods rather...
  7. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    I don't think it's too crowded, and remember that you posted a thread years ago about markets being too crowded. Regardless of what myself and ICK think, don't let other people's opinions or beliefs stop you from having a go at something. You'll only get real data when you have a go yourself...
  8. Andy Black

    Helping Car Detailers Make Profit

    GOLD! EXECUTION 
    Yeah. I was just saying you could add more services and increase spend as you do it. It could even reduce his ad spend as you do it so he doesn't even pay more. Or you could just keep marching your starting price up as you get more results, case studies, and inbound prospects. Or you could...
  9. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    I also don't like having to keep tweaking campaigns because the client isn't getting ROI. It feels like consulting for SaaS prices. That's why I think there's a sweet spot of charging what would be high for a SaaS but low for Google Ads management. What if it was setup and priced at $500/mth...
  10. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    Yep. I don't know why everyone keeps saying it's crowded. Do a few searches for "<service> <location>" for smaller towns and for suburbs in big cities and actually look at the ads. Yes, there might be a lot of ads, but how many have the service and location in them?
  11. Andy Black

    The Agencies & Freelancers Chat Thread / Mastermind

    CHAT 
    It depends on whether they have a decent website. Yes, we build campaigns in client accounts.
  12. Andy Black

    Helping Car Detailers Make Profit

    GOLD! EXECUTION 
    Add in other services? GBP optimisation? Website plus SEO? A page on your directory, plus more ad spend to the directory (you'll not be double serving)? Facebook and YouTube Ads? AI chatbots? CRM backend? More locations?
  13. Andy Black

    Helping Car Detailers Make Profit

    GOLD! EXECUTION 
    Are you bidding on all the sublocations in the big cities, suburbs, postcodes, zip codes, or whatever?
  14. Andy Black

    Newbie

    INTRO 
    Welcome Matt. I have a friend who was a fisherman off Galway, the West of Ireland. The job sounded like absolute graft. 36 hour shifts etc?!? If you can do that you can do anything.
  15. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    This seems to have answered the first question:
  16. Andy Black

    Helping Car Detailers Make Profit

    GOLD! EXECUTION 
    Run ads in those cities to get leads for detailers?
  17. Andy Black

    How My 19-Year-Old Son Built an $8K Web Design Business in 60 Days

    GOLD! WEB DESIGN 
    Lol. That's funny. I've had people move on (by choice) and then contact me to do the same again for their new employer.
  18. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    Great. Use AI to do it then? AI is an amazing tool to help you do it sooner, faster, and better. It's still all down to the jockey. I dip in and out of this thread. What have you tried so far @MTF? Unless I'm mistaken, you seem to be caught in analysis paralysis and coming up with reasons...
  19. Andy Black

    MTF's Rebirth: Building a New Fastlane Vehicle

    EXECUTION 
    I think folks can just start with the Google Ads, generate leads of consumers looking for businesses, and then find businesses to serve them. Consider it your tuna spend. You buy the tuna to get the cats. Yes, you could create Google Business Profiles and generate leads for businesses, but...
  20. Andy Black

    The Agencies & Freelancers Chat Thread / Mastermind

    CHAT 
    I feel it's just a nice round number that they can mentally justify. Serving bigger clients with bigger budgets may be a solution, but another solution could be figuring out how to stack those £500/mth clients, and/or upsell them on other services that bring even more business. There's a limit...

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