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    What book are you reading? Right now. Post up!

    NOTABLE! HOT! BOOKS CHAT 
    I'm reading "Building a Second Brain" by Tiago Forte. I'm halfway through the book and I've already been applying it with some success. In summary, it's about capturing information and storing it in a way that makes it easy to access (I'm using Microsoft OneNote) but more importantly...
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    Ex-Googler here to answer your questions...

    HOT! AMA 
    Apologies for being cautious and it's always great when someone tries to genuinely help others. Do you have a bullet point "flight plan" you could share for someone wanting to get started with Google Ads? Thank you
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    Ex-Googler here to answer your questions...

    HOT! AMA 
    Why?
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    Down the YouTube Rabbit Hole

    SOCIAL MEDIA EXECUTION 
    Thanks for sharing the link. It's much appreciated. Yes, I have around 280 videos now although about 10 are private. New videos tend to avarage 1k to 2k views in the first week but then slow. More of my views come from my older videos. I seem to be running at around 2k views a day on those...
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    Down the YouTube Rabbit Hole

    SOCIAL MEDIA EXECUTION 
    Month 9 Update As predicted, my stats have picked up in the second part of the year. This has been a repeating pattern that I expect to continue until the New Year (unless I stop posting). Views are healthy having covered two new software releases this month. I know that I could generate a lot...
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    WordPress Site Speed, Perfected—Ask Me Anything

    GOLD! HOT! SIDE HUSTLE 
    I agree that WP Rocket is a great cache and you should be aiming for below 2 second fully loaded page times. The problem that I've found with all caching plugs is that they just speed up what's already on the page. Most of the time slow page load times are down to the page content, and I don't...
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    $$ out from marketing vs $$ in

    MARKETING 
    I'm assuming there is a market for the book you are selling, that it's reasonably priced amongst competitors and delivers value. Then, if you want to sell a good number of books on Amazon, Amazon Ads is the way to go. They are cheap and effective so PLEASE fix your cover problem. I use Amazon...
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    From podcasting to newsletters... the new HOT thing?

    HOT! 
    I hope not. It's often the kiss of death when the masses latch on to an opportunity. That said; when the "gold rush" is over and the people who want riches without working have cleared off, those with a professional approach will do very well. I saw this in the early days of Kindle publishing...
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    What book are you reading? Right now. Post up!

    NOTABLE! HOT! BOOKS CHAT 
    I use both Snagit and Camtasia and they are excellent. Cost-saving tip - have you signed up for the annual maintenance contract on these? Camtasia costs me $49 per year and Snagit is $12 (I think). For that, you get the latest version of the software each year.
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    What book are you reading? Right now. Post up!

    NOTABLE! HOT! BOOKS CHAT 
    Just found it on Scribd and added it to my books to read. Thanks
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    There's AI that can create Copywrite for you. This can be a new shortcut tool.

    MARKETING 
    I tested Jasper again last month alongside a few other AI writing tools. I thought that it has developed recently but it's still not at the point where it can replace your own writing. Some of the content it constructs reads well but a lot doesn't. In one of the tests that I did, I used it to...
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    Reseller platforms better than eBay?

    SIDE HUSTLE 
    Depending on your location and what you want to resell, take a look at Vinted. It's gaining popularity fast and the buyer pays the fees. I don't know where they place restrictions on business sales but it's worth investigating.
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    What improved your life so much that you wish you did it sooner?

    GOLD! HOT! 
    Learning to play the 5-string Banjo. It helps me relax and clears my head for thinking. When I was 13 my music teacher told me I was tone deaf, had no rhythm and would never learn to play music. The strange thing is, I believed her. When I turned 50 I started to learn. I wanted to play duelling...
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    Figuring Out YouTube

    HOT! EXECUTION 
    Thanks, I wasn't aware of this and have added it to my watch list. There is power in using a story telling this approach for a lot of things. Perhaps it's worth testing the two approaches. I find watching the text whilst listening to your shorts engaging. It may be worth the additional...
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    Figuring Out YouTube

    HOT! EXECUTION 
    As someone said in a recent YouTube short "Show Don't Tell". Seriously though I hadn't thought about the difference that using a story to make the point in a short could have. This drives it home nicely. I released a 9-minute video last night reviewing a new software launch. So far it's...
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    Down the YouTube Rabbit Hole

    SOCIAL MEDIA EXECUTION 
    Month 8 Update Views, watch time and subscriber growth are relatively steady for the past month. This is despite my releasing two videos that I expected not to perform well initially (they didn’t). Much of my performance seems to come from my older, popular videos with evergreen content. I’ve...
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    How do I manage revenue from my business?

    I agree. I found it a bit long-winded but the approach is sound.
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    Figuring Out YouTube

    HOT! EXECUTION 
    I've not touched TikTok yet and still trying to wrap my head around facebook. I probably need some help from my grandson. The YT short started pulling views about 30 minutes after posting and is now around 900. It's a bit like the other day when nothing happened for the first 40 minutes.
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    Figuring Out YouTube

    HOT! EXECUTION 
    I've just posted YouTube Short No2. It only took 22 minutes from start to finish. Hopefully I can bring that down with some practice but I don't mind taking 2o minutes to make a 45 second video. 20 minutes after upload it's had 1 view (mine). Fingers crossed it picks up.
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    Figuring Out YouTube

    HOT! EXECUTION 
    I checked the title and YT and I had used #shorts. It also shows up on my timeline with the shorts icon so it looks like it was correctly posted. My earlier long video has also picked up again so it looks like it was a co-incidence that the views died away. I have to say I prefer your reworked...

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