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  1. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    @Andy Black these are the metrics after changing to exact match across the 3 campaigns, there are no impressions on the malfunction one yet so the budget is divided between boiler replacement or maintenance. Cost: €52.95 Impr: 377 Impr.(top)%: 86,26% Impr. (abs top)% 42,75% Avg. CPC: €1,96 CTR...
  2. PursueLiberty

    I'm 19 with 140k in my bank account but no clue what to do

    MARKETING MINDSET 
    In service you need to make sure that the employee earns at least 100% gross margin on top of his salary. So if the employee costs €5K a month, he needs to at least bring in €10K a month in gross revenue, ideally at least €15K with a full calendar. This creates margin for days when he’s picking...
  3. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    0% lost to budget for all since CPC is €1.94, lost to rank average of 44,83% for the maintenance campaign and 58,90% for replacement. I'm seeing some pretty wide differences today after changing to exact match, will see what a full day does tomorrow.
  4. PursueLiberty

    I'm 19 with 140k in my bank account but no clue what to do

    MARKETING MINDSET 
    140K at 19? Congratulations on that first of all, amazing! Great news, all the problems you are encountering are normal and problems to be solved. In car detailing I suppose you also do interior and exterior cleaning? Maybe car dealerships could be a interesting cooperative, I know that almost...
  5. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Edited, CTR seems to already be going up a bit now with exact matching. I saw that the most searched term that people found my add in was just the name of a boiler brand + type, which is largely irrelevant for my offer. So that might make a difference
  6. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Ah yes my bad, I asked Andy whether to try broad, phrase or exact. He has recommended exact to start with. My setup currently is as described in the Shortest google ad tutorial only the keyword match type is as said currently exact instead of phrase. I have 3 campaigns for different goals, 1...
  7. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Last week's progress: - Website is live - Currently running Google ads at €50,- a day and responding to leads from certain leadgen platforms - Created 2 Facebook ads that would direct to messenger but I think people are reluctant to sending a message so I created lead form ads. Both running at...
  8. PursueLiberty

    Random Chat, Thoughts, Posts, and/or Rants Thread

    HOT! CHAT 
    Damn that’s amazing, that’s pure margin. I always wondered, how do these large companies “trade” the materials. This makes the headache of doing calculations and ordering it a lot more interesting lol
  9. PursueLiberty

    Random Chat, Thoughts, Posts, and/or Rants Thread

    HOT! CHAT 
    Random question, someone from a pretty large plumbing company recently told me about kickbacks. I had never heard of this and I'm interested if someone knows if what he says actually happens in business. He told me that if they buy about 150(depends per contract probably) boilers from a certain...
  10. PursueLiberty

    To everyone who follows Tastylive for options trading...

    INVESTING 
    Shortcuts don’t exist. What amount would you put into options trading? 10K? That would mean your 122% return is only €12K, that ain’t Fastlane. One loss and your back at the start
  11. PursueLiberty

    ROOTER RANGER - Got my plumbing fixed for $47 last night.

    MARKETING SUCCESS! 
    I'll be trying this soon with a free boiler inspection, this should get me in the door and able to give people recommendations. The most important thing is I believe to not actually sell them anything unnecessary, people often have a pretty good gut feeling whether you're trying to sell them...
  12. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    You’re right, client just left me a 5star on Google! I didn’t really “need” the online presence in my hometown, but now starting again I need to learn everything except the plumbing lol.
  13. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Good that you tell me, the client that I helped replied to the invoice mail saying how happy he was. I’ve now replied asking for a Google or FB review, thanks Andy. Question how about setting up Trustpilot? Google and FB probably works better but i’ll have to look into how to automate this.
  14. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Yes if my web guy gets the domain fixed, I’ve had some trouble with the SSL certificate so he is fixing that. I’m preparing the pages and FB/Google ads in the meantime.
  15. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Yes that’s what I was planning on doing, creating more different pages so that they are actually congruent with what people search for. I receive multiple leads a day via lead gen platforms and only pay per accepted lead. So whenever I hear my phone go off I check what kind of job it is and I...
  16. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Last subcontracting project was finished today, very satisfied. I immediately got asked to do more work for them but told them I was busy with moving for now. What have I done since the last post: - Created a lead list(simple excel sheet), this will help me keep track of what I'm doing/results...
  17. PursueLiberty

    Starting (and Fastlaning) a lawn care service business

    GOLD! HOT! 
    Congratulations! Amazing milestone.
  18. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Just checked the site but Zoofy controls the prices, I’m not doing that anymore. Thanks for the suggestion.
  19. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    I am currently a one man army, but this needs to change a soon as possible Scaling in a service business like this is reliant on hiring more plumbers/technicians. A lot of companies have trouble finding good employees but they use very outdated recruitment methods and see it as a "side task"...
  20. PursueLiberty

    Progress of my plumbing company: Now $35K/mo...

    GOLD! SCALING EXECUTION 
    Fresh start. This thread has become a shit show, and that is my bad. Very honestly my mind was/is a shit show, I am starting to realise that I have a hard time focusing on building a boring business for a long time or am not satisfied with results that are to some degree commendable. Something...

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