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  1. Brrr

    I said: "The website is $3000". They said: "Too expensive! I was thinking $500!"

    HOT! MARKETING 
    Honestly, when it comes to small businesses and websites, you got to pitch it as an ROI decision and explain how a good website is going to pay for itself. And I say this as a business owner that got a £2500 website for £500 as it was a friend that did it, only now do I see the value of it, but...
  2. Brrr

    I'm full of shit

    HOT! MINDSET RANT 
    Hey @The-J that a solid post you put up there, I hope it doesn't go to waste. Loved the bit about doing just enough effort to be comfortable, that never goes away and you ironically get comfortable with new levels of discomfort. Also loved your bit about risk management and due diligence. Some...
  3. Brrr

    What do you think about a vegan shoes brand for Men

    About 10-12 years ago, Tom’s were very very on trend in the UK. They fit in with the style of the time and were very ethical in that they used to donate a shoe for everyone you bought (I think now it is £1 donated for every £3 they make). I totally think enough time has passed for consumer...
  4. Brrr

    I'm full of shit

    HOT! MINDSET RANT 
    I think you may be lacking the actual motivation that leads to something. It seems like you want money? Why? So that you can lounge around in a nicer house or a beach, consume expensive things, or maybe impress other people? Really think about what you want and what you are willing to give to...
  5. Brrr

    Hyperinflation starting? What's happening in your area? Post your ground reports.

    HOT! INVESTING 
    Rationale is: Economies have become less efficient due to COVID, bigger mismatch between supply and demand, more stockpiling and other effects have disrupted natural relationships that have existed between Supply & Demand Demand hasn't responded as it should have (reduced) due to increased...
  6. Brrr

    Hyperinflation starting? What's happening in your area? Post your ground reports.

    HOT! INVESTING 
    Do you not think that, supply chain or not being the main reason, prices are still unlikely to correct downwards vs general pricing adjusting to match. It would seem that a temporary supply chain problems may be the trigger for inflation, but monetary supply increase is the fuel, and fear of...
  7. Brrr

    Hyperinflation starting? What's happening in your area? Post your ground reports.

    HOT! INVESTING 
    Sugars +25%, Fruit purees +30%, Chocolate +20% compared to last year. Milk & fruit largely unchanged. I'm also seeing a massive future inflation upstream in the form of customs charges for goods from the EU (damn you Italy for being the heart of the gelato industry), just needed a few spares...
  8. Brrr

    A fundamental question for any entrepreneur: What do I want from my business?

    NOTABLE! 
    Thanks to whoever bumped up this thread, really interesting read and perspective, something that I think I had considered only on a superficial level. I understand people's initial reservations about employees but I personally love it, there is nothing more satisfying than seeing young people...
  9. Brrr

    Street Food Masterclass - an E-learning Food Platform

    Hey Terrordread, welcome to the forum, great to have another UK-based person that is so passionate about food! I have a small amount of experience in this sector having ran a food stall/food truck for 3 years and that has opened a shop and is looking and getting further locations. I just want...
  10. Brrr

    Investor Involvement, Due Diligence & Safeguarding of the Business

    PEOPLE 
    Thanks for your message, definitely one of my concerns but I like to think if I was in my late 60s and retired and I was worth 5-10M+ I would throw around a few 50-100k investments to help young entrepreneurs grow their businesses and keep my brain sharp. I think he is trying to make sure I...
  11. Brrr

    how do you keep up with the stress?

    HEALTH 
    The most practical business solution, as JScott mentioned, is to read the E-myth and implement what it says. It will transform your business approach and is a must for your line of work. You will relate to it a lot of what the book covers. I would also focus on your first hire that will free...
  12. Brrr

    Investor Involvement, Due Diligence & Safeguarding of the Business

    PEOPLE 
    Long story short, somebody wants to invest in my business. From what I gather, he's a guy who has finished his career and is happily retired. I get the impression he is somewhat bored and he is looking for ways to put his money into various things and keep himself busy. He approached me as he...
  13. Brrr

    What Are the Dumbest Financial Decisions You Have Ever Made?

    GOLD! HOT! EXECUTION 
    Two business ones: 1. I was buying a custom gelato cart for 5k euros to operate as a pop-up at this high-end venue. I didn't think it was worth spending 60euros to fly out and check it at any point during the build. When it arrived I quickly realised they had used terrible components that made...
  14. Brrr

    Idea for MJ Demarco and The Fastlane Forum

    IDEA INVESTING 
    I would imagine MJ would want to avoid: The liability which comes with having a platform like that. Attracting all kinds of scammers, both investors and investees, and having to deal with regulating & managing that. Assuming it all worked well, turning the forum into a pitchfest where everyone...
  15. Brrr

    Let’s grow an ice cream business!

    EXECUTION 
    Thank you, the last 12 months have included some of the hardest working weeks I've ever had to subject myself to (as I'm sure it has been for many many people here). The stress involved must still be lower than being fired or having your job be put on suspended animation (furlough in the UK) so...
  16. Brrr

    Let’s grow an ice cream business!

    EXECUTION 
    I'm Back Hi everyone, I thought I would take some time to briefly update people on my business. I think I abandoned the forum sometime in Feb/March last year, I think I found myself getting sucked into the gigantic covid thread that became way too shitpost-y. Shortly after, I had to do a lot of...
  17. Brrr

    Coronavirus made me $780,000 in profit in 6 weeks

    HOT! 
    Or a fridge ideology.
  18. Brrr

    Coronavirus made me $780,000 in profit in 6 weeks

    HOT! 
    Mental mate, a bit of lateral thinking backed up by action, well deserved success.
  19. Brrr

    The Worldwide C0VlD-19 Coronavirus Pandemic Discussion Thread...

    HOT! 
    I had a read of this last night and it is IMO the most important critical analysis of the entire coronavirus pandemic. I was firmly in the nothingburger camp until it started hitting Italy hard (like most people I imagine). A deeper dive into the numbers and then looking at people's behaviour...
  20. Brrr

    Never let a good crisis go to waste

    OFF-TOPIC 
    Ok, so I've just received an absolute masterclass in how to make the most of this recession. I just received a phone call from a company that helps redesign your website to add a delivery feature (I own an ice cream business for those that don't know), no high-pressure selling. The guy just...

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