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  1. S

    21 Ways To Get More Referrals ~ For Free

    GOLD! MARKETING 
    Aren't these the same thing?
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    Damn. I just read a post from @Andy Black that reiterated his philosophy about needing sales/customers, not a more advanced [insert latest over-preparation here]—in my case, certain website features. I stopped thinking about making money with my website... but after reading this, I re-packaged...
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    Am I a digital marketing scam artist?

    QUESTION 
    What makes you say that?
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    Am I a digital marketing scam artist?

    QUESTION 
    I've been paying my bills for the past few months selling insurance through a digital marketing company that does this... I get a notification for a lead that I have to compete for. First to pay for it, gets the lead. The company selling the leads literally has agents all over the country...
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    Am I a digital marketing scam artist?

    QUESTION 
    Is it possible that I can send somebody 200 visitors to their website for $300 in ad spend and NOTHING happens? It is, right? And then that person can cancel my service because "it's not worth it."
  6. S

    Am I a digital marketing scam artist?

    QUESTION 
    You're exactly right. This was my biggest mistake. The biggest reason was because they themselves didn't have access for one reason or another. One person's website was a page on a large auto insurance providers website that she didn't have control of. Two others had developers that never got...
  7. S

    Am I a digital marketing scam artist?

    QUESTION 
    Since I need money to pay my bills, and a friend of mine needs a funnel, I want to ask my friend if he would be willing to pay me for my time working on generating leads for him. The problem is I'm afraid I'll waste his money because the results won't be good enough. Here are the results...
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    Establishing a Productocracy - PULLing rather than PUSHing

    NOTABLE! 
    The offer is for providers to get access to advanced features on a subscription model — not CPM. Do you advise against this?
  9. S

    Establishing a Productocracy - PULLing rather than PUSHing

    NOTABLE! 
    @MJ DeMarco I have a question about the customer life cycle in Unscripted. The 4th stage is a purchase... but if I'm building a website that provides information, then monetizing said website via advertising, then the purchase of advertising is going to come after I get a big enough audience...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    Just read this in Unscripted and it is probably my favorite part: "What these fools can’t see is that pursuing the dream is the dream itself. It’s the process. The failures, trials, and tribulations. It’s the self-growth, the self-awareness, and the self-discovery that occur during a dream...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    T Learned insight: The only way I was able to make the decision to focus on growth without sacrificing my vision by chasing revenue was to get a phone sales job lol. Now that I have an income that is part-time, from home, that covers the bills... my venture is free from being corrupted. For...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    Latest update launched 2 weeks ago. Completely revamped the location data structure so finding a place's location (or locations that have places) are now hyper-specific. Updated the single templates to show basic information for every provider (even if they haven't claimed their place)...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    So here is what I'm going to do. I'm going to focus on growth, not profit. I set up my LLC last night (I've already had a sober living threaten a lawsuit for being on my website), I spoke to a lawyer and figured out what I can and cannot do, and now I'm revising the guidelines, processes, terms...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    I picked up TMF last night. I read the chapter about the redline and commitment all the way thought the NEEDS chapter in the CENTS framework. Here is what happened... First, I remembered I made a commitment to this thing. That I've put in way too much work to give up now. Second, my website...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    Besides, the government is trying to outlaw lead gen for rehabs.
  16. S

    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    I have personal experiences, biases, and beliefs against the the whole treatment industry. That's why I wanted a review sit specifically for sober livings. What you sugggest is a great idea, but to work with that industry is to sell my soul. It's a great idea for someone else. This is a big...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    soberlivingreviews.com
  18. S

    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    The biggest problem with what I'm doing is the problems the website solves, it solves for free. The only way it is monetized is via advertising... and I've found that the people paying for advertising don't want to be on a user-generated review site. Now that I think about it, definitely. Even...
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    Anonymous review site to bring light to a shady industry.

    HOT! EXECUTION 
    Its crazy how many times in the last year I changed my mind about how I'm going to monetize this thing. I've switched up the business model to a referral service, pay-per-lead service, advertising, and have gone full-circle back to just focusing on user-generated reviews. It sucks because I...
  20. S

    No One Can Answer This Question…

    QUESTION 
    Now that I think about it, if there’s 18,000 providers in the space (there’s probably 2x that), and each provider has 9 clients per month (according to a national study), at an average price of $600… that brings the estimated tam to 1.1 bn 18000 * 9 = 162000 people served monthly 162000 * 12 =...
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