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  1. Roland

    Diary of my first successful business

    EXECUTION 
    I agree on everything you said here, EXCEPT that marketing is not going to bring me customers. There are two reasons for that: - OK the word of mouth is going to help big time and so customer experience should be perfect. So far this is under control and the people we have are actually referred...
  2. Roland

    Diary of my first successful business

    EXECUTION 
    At the end I managed to cancel the order for the last pieces of furniture, got my money back, ordered from somewhere else and after 20 minutes on the phone, I managed to get the delivery just before the weekend. The salon is now open. We have had a few bookings already and I am spending all my...
  3. Roland

    Diary of my first successful business

    EXECUTION 
    A few days late but here comes the report on June's activities. I will not share the revenue figures because I don't see the point to do it anymore. It is still steadily growing. A lot of the money we had been making in the previous months have been used to buy the material and furniture for...
  4. Roland

    Diary of my first successful business

    EXECUTION 
    I am on it ;)
  5. Roland

    Diary of my first successful business

    EXECUTION 
    A few more pictures after two weeks of work. I now have two rooms which I can open up in one if needed. Since yesterday, they are now ready to receive the furniture and I started building a third room at the back of the shop. Hopefully in two or three weeks I should be able to open it. And all...
  6. Roland

    Diary of my first successful business

    EXECUTION 
    For those of you who asked me for pictures. See below how it was when I got the shop on Monday last week and how it is (or was on Saturday night). Before: After: Tired but happy: This is about 50 hours worth of work in addition to my day job and most of it on my own.
  7. Roland

    Diary of my first successful business

    EXECUTION 
    I will not have time to share pics everywhere so I will focus on Facebook and Twitter pages as this also serves our customers so if tou want to see how we are doing, have a look at pur social medias ;)
  8. Roland

    Diary of my first successful business

    EXECUTION 
    I did research on the location obviously. It is situated on the main road in town. Not too big but enough to have 3-4 people working without any problem. It has also a bus stop with 6 lines stopping just in front and is closed to the hospital (nurses are a good part of the customers) and a...
  9. Roland

    Diary of my first successful business

    EXECUTION 
    I am only working for my day job from about 7 in the morning to about 7 at night. But as it is an office job, I still can make phone calls during my breaks etc... Also, I am travelling a lot so I have plenty of time during flights, connections, nights in hotels ... To work on what I need to do...
  10. Roland

    Diary of my first successful business

    EXECUTION 
    Today is 1st of June. It is an important milestone for my business but before I explain why, let me present you the results for the month of May: For memory, this is what I made the months before: December revenues: £ 39 January revenues: £ 109 February revenues: £ 248 March revenues: £ 2385...
  11. Roland

    Diary of my first successful business

    EXECUTION 
    Beleive me When I tell you I am not doing all that to be an average salon. If it doesn't work it will be because I missed something I didn't know about but everything I am doing I am 200% into it. The location we have is good and the project for the refurbishment as well. Now as I am travelling...
  12. Roland

    Diary of my first successful business

    EXECUTION 
    There is no clear exit plan at the moment or in other words there are different exits plans but it is far too early to know which one it will be. For the moment I go step by step and everythin is self funded because I haven't been in this country for long enough to ask for a loan or even a...
  13. Roland

    Diary of my first successful business

    EXECUTION 
    Sorry if that was confusing. The pay per lead model was at the beginning of the project. So I started creating the website but after a few months I realized that I wasn't able to take it off the ground. But in parallel, I was helping my wife (she is a beauty therapist) starting her own business...
  14. Roland

    Diary of my first successful business

    EXECUTION 
    What's your point here? Telling me how bad I am or how good you are? Wait for a few days and go back to have a look at my website ;)
  15. Roland

    Diary of my first successful business

    EXECUTION 
    Another month is over so time to see the results and progress: December revenues: £ 39 January revenues: £ 109 February revenues: £ 248 March revenues: £ 2385 April revenues: £ 2171 Slightly less than March with a big gap in the bookings during the period around Easter. Another reason why it...
  16. Roland

    Diary of my first successful business

    EXECUTION 
    Thank you all for your comments. I have already received the same sort of comments from several people I asked to have a look at the website so this is definitely something I will have a look at as soon as possible. This being said, I didn't get any booking from the website or any other support...
  17. Roland

    Diary of my first successful business

    EXECUTION 
    And I am not sure if it is worth mentionning here but I am monetizing any skill I have. Anything that can make me a few extra quid for my project I do it. I have sold everything I didn't need in my flat, then as I am pretty good at manual works, I have been fixing and servicing a classic van...
  18. Roland

    Diary of my first successful business

    EXECUTION 
    I started creating a flyer and walking accross my city during several days to distribute them. Conversion rate: less than 1%. This is what worked less for me. I also tried paid advertising on Facebook. This earned me a few likes but no customer. What worked best so far has been to advertise in...
  19. Roland

    Diary of my first successful business

    EXECUTION 
    I am not providing the service myself. I am marketing it. When the first person is fully booked I will hire a second one and so on until I can afford to have someone to market the services for me and I will be able to dedicate 100% of my time to growing the business.
  20. Roland

    Diary of my first successful business

    EXECUTION 
    March is over and here are the revenues we made: December revenues: £ 39 January revenues: £ 109 February revenues: £ 248 March revenues: £ 2385 Almost multiplied the revenue by 10! In terms of profit, almost most of it is because the service itself doesn't cost a lot and on top of it we only...
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