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  1. Kung Fu Steve

    Has anyone here heard of/ work with ScoreApp?

    MARKETING 
    I just started a quiz funnel specifically for a branding & messaging offer but I'm simply using Typeform. I don't mind sending it to you if you want to take a look but I don't want to post it here and get a hundred responses from people who are only filling it out to check it out :p
  2. Kung Fu Steve

    What's it REALLY cost to get leads online?

    MARKETING 
    I guess I don't really care if they overlap or not but I'd do "everyone in x country that likes ____", "everyone in x country that is interested in ______" I did my insiders post about social ads and nothings really changed. Im still getting half of these average numbers above. Except you can...
  3. Kung Fu Steve

    What's it REALLY cost to get leads online?

    MARKETING 
    Not that he asked for advice, but if I were in his shoes, I would start a second, third, fourth segment targeting different audiences and leave that current one alone. I'm still seeing tremendous success running $5-10/day in many audiences versus bringing 1 audience up to 500-1,000/day!
  4. Kung Fu Steve

    What's it REALLY cost to get leads online?

    MARKETING 
    These are fantastic numbers! I've gotten lucky in a few industries where I could get Cost Per Booked Call (sales appointment for 5-15k sale) down to like $45 with about 180 booked calls per week. The problem is, the business owner started salivating and literally doubled the ad budget behind...
  5. Kung Fu Steve

    What's it REALLY cost to get leads online?

    MARKETING 
    I'm planning on releasing a book in the next couple weeks but the paid ad "funnel" would definitely have to be "book is only $5... add the audio for 29.99... want to join the membership 197/month..." kind of a thing. I would assume the majority of people would take the audio at a discount...
  6. Kung Fu Steve

    What's it REALLY cost to get leads online?

    MARKETING 
    I've got my pet project called Strategy Wars. It's a (free) newsletter where each week I'm pitting 2 companies/strategies/ideas against each other and the readers get to vote for their winner... and then I give out the playbook of that company. I think it's cool. But then again, I came up with...
  7. Kung Fu Steve

    Why Most Branding Advice Is Wrong — and What Actually Works

    NEWS 
    Good find! We just started offering branding services but I've been pushing that everything has to have a REASON. Instead of just looking cool, it needs to produce a direct response... we'll see how the first couple dozen clients go :p
  8. Kung Fu Steve

    Anyone using Go High Level (GHL)?

    CHAT 
    Yes. 1. As a CRM 2. As a website builder 3. As an email autoresponder 4... Wait... were you expecting me to say "to build a mystery machine that makes me millions of dollars through some little known secret that can only be unlocked if you know the secret GHL code?" It's just a piece of...
  9. Kung Fu Steve

    SMMA: The Fool's Gold

    HOT! RANT 
    Seeing this thread again as "AI Agencies" and "AI Content Creation" is being sold left and right. Here's a very harsh (but fair) question: "If you're making so much money doing this thing... why would you teach it? Why not just do it for yourself?" I LOVE to teach, but I also try really...
  10. Kung Fu Steve

    An old "Guru" gets what's coming...

    GURUS 
    Nah. He never really sold courses. He licensed out his name so a scammy no-money-down real estate company could sell their shady stuff with the Rich Dad name. He's in really rough shape health-wise. Kim divorced him not too long ago and he's been doing a weird speaking circuit sounding like...
  11. Kung Fu Steve

    An old "Guru" gets what's coming...

    GURUS 
    Maybe just skip ahead to minute 13... :rofl: or listen on 2x speed.
  12. Kung Fu Steve

    An old "Guru" gets what's coming...

    GURUS 
    I'll defend good people all day long whether or not they're seen as "gurus" ... RK is a douche. I've become good friends with DC over the years. I ran one of her Money & U events. It's fantastic if you ever get the opportunity to go. Here's the secret: she kicked him out when he published the...
  13. Kung Fu Steve

    Cold calling 5 businesses / day till I get my next client

    EXECUTION 
    "I know there's never a great time, but did I catch you at a halfway decent time?" I don't want to hammer this to death (I've done that in a million other threads), but you're only calling 5 per day... you might as well record 5 looms rating their website on a specific formula, sending it to...
  14. Kung Fu Steve

    an example of genius marketing and positioning from 2 E-Com brands

    MARKETING RANT 
    You're dreamin', my friend. For that money, you can afford to read the book. Buy the book. Read the book. Or gather up the money. The Harmon Brothers consultations start at 250k. I think you can hire them to do your ad for you for $3MM. Or you can just read the book. Did I mention they...
  15. Kung Fu Steve

    an example of genius marketing and positioning from 2 E-Com brands

    MARKETING RANT 
    One thing I try to point out to my clients is that it's not just that they had a successful product launch... it's that by selling this product (well), they built a particular audience that would ALSO be interested in X, Y, Z... ... while they mostly SEEM like one-hit-wonders... they were able...
  16. Kung Fu Steve

    an example of genius marketing and positioning from 2 E-Com brands

    MARKETING RANT 
    This is a Superbowl ad... for a company that was already doing $100MM per year off of one (very similar) viral video. One video. That cost them $15,000 to make. Made them $100 million. Not a mediocre ad. They report their sales increased by 100% for a single day... and a 15% increase in sales...
  17. Kung Fu Steve

    TIK TOK CONTROL

    OFF-TOPIC 
    Even with the ban, they allow you to go on the site and download your content. Let's not get caught up in the emotions. Not saying you were, just for anyone else reading who might be freaking out... I know I have one or two in my life that are freaking out :rofl:
  18. Kung Fu Steve

    Why aren't people just copying proven businesses?

    INTRO 
    My point wasn't that YOU were trying to copy those... my point was those were the first 2 companies to come to mind -- and you're not the only one! We hear about these companies day in and day out we forget about the local pet shop down the street. I hate it when someone says "mark my words"...
  19. Kung Fu Steve

    Why aren't people just copying proven businesses?

    INTRO 
    Because most people believe they are special snowflakes the *real* main character of Earth that will clearly re-invent social media and transform the world from atop the skulls of their lesser man. Notice the very first response is about trying to copy Uber (a $37B/year company with 30,400...

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