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Recent content by Iqen

  1. Iqen

    What I learned after a failed product launch on ClickBank

    FTE WEB/DIGITAL 
    I've been helping clients grow their online businesses as a service provider. Some have done quite well on click bank with my copy. But my strength in writing good marketing materials has not made up for my weakness in the traffic area, and all the other little screws that separates a successful...
  2. Iqen

    How do you "productize" a service?

    MARKETING 
    I've heard the term "productized service" thrown around as a middle ground to achieving some level of scale for labor intensive service providers. I do freelance copywriting and would like to start working towards this, but am not sure if it's a good fit. What would a productized service look...
  3. Iqen

    Building an Online Info Product Business from Scratch

    EXECUTION 
    Thanks for the kind words! To be honest I was somewhat mentally detached from this project for the last month or so. The lack of responsiveness on Facebook was a real punch in the gut, made me think that perhaps there really wasn't a hungry audience for my offer. So I went into media buys at...
  4. Iqen

    Best resource for company lists (direct marketing)

    MARKETING 
    I'm sure you feel clever but you neglected the 2nd part of my post (screening). There are info brokers who sell clean, up to date lists. Not all are reputable or can filter by company size.
  5. Iqen

    Best resource for company lists (direct marketing)

    MARKETING 
    Hi, Does anyone know where I can get a list of direct marketing companies in the US? I am looking for bigger companies ($20 million and up). Thanks
  6. Iqen

    Building an Online Info Product Business from Scratch

    EXECUTION 
    I'm testing my webinar sales funnel now and as expected, results have dipped. Unfortunately they dipped harder than I thought they would. Cost per lead has jumped back up to the $2.50 to $3 per lead range mainly due to a very low conversion rate on the landing page. My conversion rate on the...
  7. Iqen

    Building an Online Info Product Business from Scratch

    EXECUTION 
    To get an idea of just how high a $70 CPM is, the Wall Street Journal charges a $35 CPM. And their average reader makes something like $180,000 a year and is in the market for high value financial services. So I knew I had a big problem when I was paying $70 per 1000 impressions. Even with my...
  8. Iqen

    20 year old starting a subscription-based business

    EXECUTION 
    Use Stripe as your payment processor. They have an option for recurring payments. You can have a free trial if you like as well. PayPal also has recurring payment functionality. From there you would use a connector like Zapier to communicate to yourorder/inventory manager. Since I'm using my...
  9. Iqen

    Building an Online Info Product Business from Scratch

    EXECUTION 
    Hi everyone, I'm currently working as a freelancer and trying to take that next step up, detaching hours from value. To that end, this journal will be all about my pursuit of an online information product based business. I will continue to update this thread as I move from testing for basic...
  10. Iqen

    What kinds of businesses work better in developing countries?

    EXECUTION 
    Wow great advice, thanks. As far as the foreign ownership requirement, that's true for almost every country except America: http://www.siam-legal.com/Business-in-Thailand/US-Thai%20Amity.php
  11. Iqen

    What kinds of businesses work better in developing countries?

    EXECUTION 
    hi everyone, I'm an American who finds myself living out here in Thailand. Right now I'm paying the bills through freelancing. It's definitely not fast lane though and I'd like to build toward something bigger and greater. I'm trying to think through a good business to start in a country like...
  12. Iqen

    WHY I do what I do and I WHY I will never give up until success

    MINDSET 
    Nice! Reminds me of one of my favorite Ted talks, why it pays to work hard:
  13. Iqen

    Consultants: how do you get clients to implement?

    EXECUTION 
    Probably the number one complaint I've heard from consultants is getting their clients to actually implement what's been taught to them. And to be fair to the small business owners, they have good intentions, but things just get in the way, or perhaps the fear of implementing also causes...
  14. Iqen

    What are the best types of businesses to help scale globally?

    EXECUTION 
    Hi, I'm thinking of using my digital marketing background to help companies scale their businesses across borders and oceans. Right now I'm trying to think through the best industries to target. -- Big-ticket B2B is one thought. The high customer value gives us more room to spend on on finding...
  15. Iqen

    Where are the big manufacturing hubs in the US?

    Is there any manufacturing equivalent of Silicon Valley? An area where factory jobs still dominate and even form the backbone of the local culture? I'm from Southern California, but I've heard parts of middle America are like that.
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