What's new

Recent content by EngineerThis

  1. EngineerThis

    Post all of your ideas and random problems you’ll never execute on...

    GOLD! HOT! IDEA 
    But… Heavy equipment is fun to operate!
  2. EngineerThis

    Where to Market Lead Magnet for B2B Products?

    MARKETING 
    Dude! GOLD! I changed around the main page with your tips to show numbers up top etc.. But real breakthrough, I created a short Quiz/Order form in one.. Brunson style.. -You select your store category and foot traffic.. that guides you to 3 package options (which change depending on selection)...
  3. EngineerThis

    Where to Market Lead Magnet for B2B Products?

    MARKETING 
    Agreed, my current process is my sales man cold calls store, gets contact info of decision maker, then we send auto email, then call back if needed.. it works just slow, and outbound.. For sure! we are 100% on the same page, I designed this whole brand around the stores, as they are my...
  4. EngineerThis

    Breaking the 4th wall - Do you own a car?

    IDEA 
    No! Nothing like the Need For Speed I envisioned :)
  5. EngineerThis

    Breaking the 4th wall - Do you own a car?

    IDEA 
    they do have a version of this working using Google Maps
  6. EngineerThis

    Where to Market Lead Magnet for B2B Products?

    MARKETING 
    I may be overthinking this.. but where do you actually advertise a promotion/magnet to get my brand/product in front of retailers? Decided to re-pack my offer into a giveaway promotion for lead collection and to build some more urgency.. Grand prize is 3 months worth of inventory to a retailer...
  7. EngineerThis

    Breaking the 4th wall - Do you own a car?

    IDEA 
    I had dreams as a kid doing the exact opposite. Loading my local roads into a game, being able to race at high speed in any car on my roads. Haha.
  8. EngineerThis

    The Artificial Intelligence (AI) Random Chat Thread...

    CHAT - AI - 
    Fun use case… wanted a quick way to reference various herbal, naturopath, child care, remedy books I have… since all are pretty dense, and not fun to look through when I want to quickly… Made a project in Claude… Uploaded the books as PDF’s all 6. Have it reference those Docs exactly, “Rank”...
  9. EngineerThis

    Any recommendations when working long hours and staring at a computer?

    HEALTH 
    I set the color temp of the screen quite warm, also lower the backlight a lot… just random a 1440p or higher display will give less eye strain than a 1080p. Not sure what you have… also I use dark mode on everything I can.
  10. EngineerThis

    Kitchen Devices Rental Service

    IDEA 
    Not to hop on the bandwagon but food appliances would be extra tough because you have to sanitize them.. people will never clean them good enough if it’s a rental. My wife doesn’t even like used pots and pans I buy lol.
  11. EngineerThis

    How to understand Money Hyperreality on a deeper emotional level?

    MINDSET 
    Don't forget about the "Emotional" connections.. especially when you transition to selling your product. Emotion sells, you use your example, not many people buy a MacBook Pro because of logic, or value.. they buy it because they "Feel" like they are high status, they are unencumbered, they...
  12. EngineerThis

    How to understand Money Hyperreality on a deeper emotional level?

    MINDSET 
    Especially when its in a bank it's literal 1's and Zero's.. :playful: "Money" is a very interesting thing, even when talking commodities.. They see a junk pile of old car parts, I see the $$$ it is, to others that honor the perceived value. It is wild. Finding economics so much more fascinating...
  13. EngineerThis

    Where do I begin when trying to write good copy? I could use some advice

    MARKETING 
    What is the biggest reason why they should care about washing their truck period?… $$$ $$$ increase From customers that want a professional appearance crew with clean equipment.. $$$ increase from marketing, best in town service needs best in town appearance rigs… $$$ Saved in maintenance...
  14. EngineerThis

    The Artificial Intelligence (AI) Random Chat Thread...

    CHAT - AI - 
    I use Claude heavily now and it drives my main agents for my business… Regarding “Control” I don’t like relying on it as much as I am… So! I started it on a project to replace itself with a local LLM for 90% use cases… and it works! Running Qwen 3.5 4B on my MacBook M3 Air 16gb.. it functions...
  15. EngineerThis

    The Artificial Intelligence (AI) Random Chat Thread...

    CHAT - AI - 
    ^^^This gave me an idea, essentially I kicked Claude off on a project this morning to make itself obsolete, it complied lol.. What I did, I used these tenants (Compressed).. to have it start converting 99% of the daily work operations, from AI dependent to python/lookup tables/etc.. With the...
See more

Welcome to an Entrepreneurial Revolution

The Fastlane Forum empowers you to break free from conventional thinking to achieve financial freedom through UNSCRIPTED® Entrepreneurship where relative value and problem-solving are executed at scale. Living Unscripted® isn’t just a business strategy—it’s a way of life.

Follow MJ DeMarco

Fastlane Resources

Get The Books that Change Lives...

The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

mj demarco books
Back
Top Bottom