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Recent content by Chris Osman

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    Offering help to other self-publishers

    PUBLISHING 
    *Sorry for the late response, I have been dealing with health issues. Thank you for understanding 1) I don't have a system/ strategy in place other than the one that is constantly shifting, experimented with, and revised. This has been five years of "playing it by ear" and from what I...
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    Offering help to other self-publishers

    PUBLISHING 
    Eric, I have been away from the Fastlane due to some health issues, please forgive this late response. I am in the process of answering everyone's questions.
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    Offering help to other self-publishers

    PUBLISHING 
    William Goldman's overused "Nobody knows anything" applies here. What works for one person will not work for another. You have to get out there and get your hands dirty. I started all of this because I was afraid of agents and rejection. I just wanted to create. Chasing money fails. Publish...
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    Offering help to other self-publishers

    PUBLISHING 
    Thanks for the advice in the above thread, I'm going to take another crack at FB ads. Also thanks for calling this solid advice. The more that I talk to people, the more I realize that this all boils back down to basics. This stuff is hard work. It's a process not an event, just like MJ said...
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    Offering help to other self-publishers

    PUBLISHING 
    Thank you :) I came to list building late, but I agree with all of the hype out there. (Although with so much hype, people are emailing more, so the effectiveness is going down.) Build your list by providing something of value in exchange for their email address. Email addresses are worth about...
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    Offering help to other self-publishers

    PUBLISHING 
    You have a solid perspective on this whole situation. They are ruthless, and they have every right to be, but there is a huge gathering of "wantrapaneur" authors out there about to implode and that will make a pyramid scheme collapse look like a diaper change. And that collapse is happening...
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    Offering help to other self-publishers

    PUBLISHING 
    Sorry for the late response, last night power went out to a large portion of Los Angeles and I had one of the weirdest nights in memory. Anywho, here are some basics on me: 1. I write and illustrate children's books. 2. I've been self publishing on Kindle for five years. 3. My peak earning was...
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    Offering help to other self-publishers

    PUBLISHING 
    1. Selling services to authors. 2. Creating your own sales platform to compete with Amazon. 3. Finding underserved book niches. 4. Expanding content to other platforms. 5. Getting a ton of press by being the author to "take down Goliath." 6. Becoming a thought leader in your industry/niche...
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    Offering help to other self-publishers

    PUBLISHING 
    It depends on the market. Erotica and romance spike in the summer while children's books fall. Self-help books are pretty even. I think that the whole seasonal mindset is pre-internet and ignores how "at our fingertips" everything is anymore. With films you are starting to see summer...
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    Offering help to other self-publishers

    PUBLISHING 
    I have many titles that this has happened to. (I'm assuming that your book is on Amazon, if you have a wider net this is still relevant.) First, the install base for Kindle has gone down while the competition has gone up. Amazon has moved on to promoting Prime television and that Echo thing...
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    Offering help to other self-publishers

    PUBLISHING 
    It's good to be afraid, it means there's a dragon to kill. My revenue has been abysmal as of late, thus the reason I turned to the Fastlane. What I have learned just from reading the book is that I have been hitchhiking this entire time. My goal shouldn't have been to profit off of Amazon, it...
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    Offering help to other self-publishers

    PUBLISHING 
    It's confusing because you are hearing different experiences from different times in the past. An author three years ago would have done a giveaway, given 2K copies away, and enjoyed weeks of sustained sales off of the promotion. An author this year would do a promotion, give aways ten copies...
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    Offering help to other self-publishers

    PUBLISHING 
    Hey Eric, KDP free days are not what they used to be. You need to use them to get the word out about your brand and that's about it. Giveaways no longer translate to rankings in paid (in fact the ranking is wiped when the switch occurs.) Post your book to reddit free groups, free facebook...
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    Offering help to other self-publishers

    PUBLISHING 
    Marketing is one of those nebulous questions with lengthy answers. I'll cut to the chase: book marketing is about building an email list, providing value, and being seen where your audience collects. DO NOT PURCHASE ADS- They have terrible return and click through rate. Only purchase them if...
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    Offering help to other self-publishers

    PUBLISHING 
    Hello, I'm new to the Fast Lane Forum and I thought it would be nice to offer help in my expertise. I have been living off of creating content for the Kindle for over four years now and have plenty of advice. So if you need cover help, writing help, copy help, marketing help, or if you just...
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