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Recent content by Alxf

  1. Alxf

    The Ultimate Goal-Setting System: Take 1 Hour to Change Your Next 10 Years...

    GOLD! EXECUTION 
    Hey @MJ DeMarco , May I offer you some (unasked for) video production tips? 1. Your mic gain is set a bit high, so it's blowing out (peaking) making it a bit uncomfortable to listen to the audio due to the crunchy sound. To fix: turn down the gain until it no longer peaks, and then use some...
  2. Alxf

    Done with China. New life in San Francisco. [intro]

    INTRO 
    My suggestion is DON'T USE THIS 100k+ until you have some experience with business. Business skill is a lever, and your cash reserve is the pressure you can apply to it. With the right leverage, you can do well with almost no capital. True, you probably can't buy a rental property without...
  3. Alxf

    I said: "The website is $3000". They said: "Too expensive! I was thinking $500!"

    HOT! MARKETING 
    I remember watching this video some time back.. and I think it's bullshit. It treats this negotiation as some kind of chess match, where you are trying to outmaneuver and convince your opponent. Think about it - when was the last time, in practice, that you have managed to fundamentally change...
  4. Alxf

    FREE chat about your Google Ads campaigns

    MARKETING 
    Just had a great chat with Andy the other day. I really can't believe he's willing to get on a call with newbs like us for free! Here are some takeaways: There are SO many things that I didn't know that I didn't know about Google ads! The CPC values that google lists are just suggestions, so...
  5. Alxf

    How would you improve on this channel if you were me?

    SIDE HUSTLE 
    Fix your Audio, Lighting, and Background - in that order. Video with poor audio is very unpleasant, at a subconscious level, to watch. Poor lighting makes it look unprofessional. Double so for a messy/unprofessional background.
  6. Alxf

    Most Potential For The Profit

    Rule of Acquisition #2: "The best deal is the one that brings the most profit."
  7. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    Wow, thank you! This was extremely helpful, and I really appreciate you taking the time to write all this out. I'll need to take some time to digest everything, but in the meanwhile, do you have a tip jar? I'll shoot you a pm.
  8. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    I think what you are saying is that if I defer compensation, a savvy person would ask for an agreement that is less favorable to me in the long term than simply paying whatever the 'market rate' is now. Is that correct?
  9. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    Thank you - this is not a bad idea at all. Can you recommend anyone?
  10. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    Yes, I understand the surface-level logic in this, but - as you said - no result is certain, and I am not in a position where I can bet 50% of my income as I can't afford the downside risk. My business and survived the pandemic in large part because it has almost no fixed overhead, and I am very...
  11. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    Is my question / etc personally offensive to you somehow? I asked for feedback from folks more knowledgeable than myself and I appreciate their challenging me to clarify my thinking and value proposition. "/end thread" doesn't help me or anyone who might read this thread in the future.
  12. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    I was thinking that I was providing value.. but I see that I'm either *not* providing value, or just not getting it across. What I'm offering is: a) A learning opportunity b) Mentorship (not in digital marking, but having access to a biz owner has value to someone.. right?) c) Some percentage...
  13. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    This is a good question. I'm totally afraid to create a fixed overhead cost that would be a significant chunk of my income and put me in a vulnerable state when it doesn't guarantee any kind of result. I don't know how to find a person who has a track record of 10xing businesses, and if I could...
  14. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    These are good questions, and I should come up with some answers. 1. If their work has measurable effect, I would pay them accordingly. More so, they have a larger potential upside than an entry level job. That is, if thing go well, I'd be happy to pay them proportionally to the results...
  15. Alxf

    Am I looking for a Unicorn? (If not, where to find?)

    PEOPLE 
    Good point - I think I was unclear in my description. When I said: "who could research, brainstorm, propose, and execute different kinds of strategies" I didn't meant that they could do it well right off the bat. More that they would be willing to learn and try to execute different kinds of...
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