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Recent content by JayGoony

  1. J

    Building long-tail Google Ads campaigns for fun and profit

    EXECUTION 
    Yeah makes complete sense. Was thinking along the same lines. Maybe the position in the SERPs is lower, but overall more impressions and high CTR (through matching headings) should make up for it.
  2. J

    Building long-tail Google Ads campaigns for fun and profit

    EXECUTION 
    Uncanny timing, Andy! I was just thinking about lowering bids for a client campaign when your newsletter flew in. Do you have any theories on why the impressions rise in this situation?
  3. J

    To be successful - Do we REALLY need to be so Cynical with our views towards your average person?

    MINDSET SLOWLANE PEOPLE 
    That's a way of looking at it I didn't yet consider. I can only speak for myself. For me it's a way of self-reflection, a certain worldview the book establishes. That's very different from actively lashing out against people you consider slow laners. There's none of that in the book. Why it...
  4. J

    YOU HAVE NO CHOICE

    NOTABLE! MINDSET 
    Powerful stuff! Thinking about the horrible alternatives in great detail turns out to be an even greater push forward than the potential good outcomes you're actually aiming for. Avoiding the inner voice's dissatisfaction is a real good kick in the butt.
  5. J

    The CENTS Business Commandments for Entrepreneurs

    GOLD! HOT! 
    Agreed. This concept is fundamental to any venture and should be revisited regularly.
  6. J

    I've Read UNSCRIPTED!

    GOLD! HOT! 
    Love the harsh and direct tone of the book! It's not only a wake-up call in content but in the actual language. Together with TMF those are definitive entrepreneurship bibles best kept in your own library to consult at any time.
  7. J

    I've Read The Millionaire Fastlane!

    GOLD! HOT! 
    Listened to the audiobook in English and the original Dub by MJ himself is informative and hilarious in equal parts! Bought the book in my native language to be able to lend or gift the book to anyone I can see getting hooked on the FE mindset. I'm in the process of doing the same with...
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