I was reading some older threads regarding various "gurus", "bro-marketers", or whatever you want to call them. (Dan Lok, Tai Lopez, Tony Robbins, etc.)
Now, I'll admit that I don't purchase their products, but I've seen quite a few courses and read quite a few books. (You find most things are free on the internet if you look hard enough )
I find that there are three categories of books/courses in this space:
1. Mindset - People that try to change other people's way of thinking, break conditioning, motivation, etc.
2. Vague/Technical - People that tell you what to do, but aren't specific in how to exactly do these things.
3. Technical - People that show you exactly what to do, they help you with something specific.
All of these categories still rely on the consumer to make changes/take action to get the desired results of course. I do believe there is value to some of these books/courses if one is capable to commit and put up with failure, rejection and resistance.
Now, I somewhat understand the criticism that many people on the forum have towards people that operate these types of businesses. But, I'm trying to better understand what it is specifically that people resent with these types of people/businesses.
Is it:
a) Their high prices
b) Their shady marketing (some may consider it marketeering.)
c) The seemingly not so creative approach to delivering repackaged knowledge.
d) Something else?
I mean, one can obviously understand the attraction of selling a product with an automated system over delivering a service that takes up one's time. Like we understand why people sell books, sell courses, and/or sell other digital products as opposed to doing a service that requires one's time. I just want to better understand the outrage I've seen against these types of people/business.
Now, I'll admit that I don't purchase their products, but I've seen quite a few courses and read quite a few books. (You find most things are free on the internet if you look hard enough )
I find that there are three categories of books/courses in this space:
1. Mindset - People that try to change other people's way of thinking, break conditioning, motivation, etc.
2. Vague/Technical - People that tell you what to do, but aren't specific in how to exactly do these things.
3. Technical - People that show you exactly what to do, they help you with something specific.
All of these categories still rely on the consumer to make changes/take action to get the desired results of course. I do believe there is value to some of these books/courses if one is capable to commit and put up with failure, rejection and resistance.
Now, I somewhat understand the criticism that many people on the forum have towards people that operate these types of businesses. But, I'm trying to better understand what it is specifically that people resent with these types of people/businesses.
Is it:
a) Their high prices
b) Their shady marketing (some may consider it marketeering.)
c) The seemingly not so creative approach to delivering repackaged knowledge.
d) Something else?
I mean, one can obviously understand the attraction of selling a product with an automated system over delivering a service that takes up one's time. Like we understand why people sell books, sell courses, and/or sell other digital products as opposed to doing a service that requires one's time. I just want to better understand the outrage I've seen against these types of people/business.
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