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Message: <blockquote data-quote="SparksCW" data-source="post: 718911" data-attributes="member: 36563">We sell products (retail B2B mostly) and have attended a few of the bigger retail exhibitions, the first two we did were a waste of time and money but mostly because our stand was poor.The third one we went all out on the stand and sold a fair amount over the 3 days and easily covered costs.Fourth not so good, fifth we changed stand and the show was terrible - but so was the stand.This year we've for some reason gone bigger, bigger stand, bigger costs. But the stand quality is much better and we've put more thought into what we are displaying and how we are displaying it.I'm in quite deep on the next two shows so hoping they pay off. If they don't then I think I'll look at other ways to spend the £10-15k these two shows are costing us.</blockquote>