Read Millionaire Fastlane
I've Read UNSCRIPTED
- Oct 31, 2011
I built a business around a product I likely would personally never need. However, it filled the need in SCALE for people who wanted it.So after my last business flop, I am looking at potential business ideas/needs and one industry that I think has a lot of potential opportunities is the Vegan market.
The thing is... I'm not Vegan, and I don't plan on becoming Vegan. (I love steak and hamburgers too much)
The fact remains: the Vegan industry is a highly passionate group of people that are religious about their viewpoints and are willing to pay more to get what they want. Plus, there are a lot of product opportunities in this niche.
I personally grew up on a small pig farm and raised chickens for meat. What I'm afraid of, if I do decide to enter the Vegan industry, is I won't pass "the sniff test" and something like this will end up happening:
So... do you think I should just avoid this industry? I KNOW there is demand for specific food products, and if I made super high quality products, do you think I would have to lie about my background to avoid being crucified by Vegan extremists?