Sales: Power, Seduction, War and Mastery in Business

[axiom]

Tracked down @Ubermensch for a discussion about Robert Greene, game theory, and strategic warfare in business.

Here's the recording for the Introduction to this thread:

Sales: Power, Seduction, War and Mastery in Business (Introduction)

Cliffnotes:

• 
  
  • Chapter 8 of 50th Law is the chapter on Mastery, which evolved into the entire book of Mastery
  • All of Greene’s philosophy connects
  • Metaphorically, each tenet in Sun-Tzu (huge part of Greene’s work) is seen as a very strong cord, and that when woven together, they are unbreakable
  • From a hustler’s perspective, all of this strategy is extremely comforting
  • Game theory is a SCIENCE -- a concrete way to get what you want
  • Game Theory is reflected in the Art of War
  • If you are a nobody with knowledge of all of these concepts, you have incredible potential energy
  • To the extent that you apply these strategies, the greater your success
  • Strategy is not checkers OR chess; it’s GO
  • GO is the ultimate game of formlessness and flow
  • Greene says be more Eastern in your thinking
  • The Vietnamese taught the US a big lesson in the science of strategy
  • Everything, good or bad, is your fault (you made your own bed)
  • You deserve every bit of shame or pride that you have
  • Greene broke down the secret to Universe domination
  • Salespeople need these books as a foundation for a powerful mindset in order to apply these laws in the real world
  • At a certain point, you will be able to look at the world through the lens of the 48 Laws so that you may apply them to every situation
  • The world becomes a GO board
  • Appealing to the self-interest of others is key in sales
  • It’s not about you or your pitch; It’s about listening and asking questions
  • You don’t need to learn all of these “tricks”; all of the body language and everything will come naturally
  • Spin Spelling is the ultimate guideline for BIG sales because it is empirically proven
  • Different Laws are required for every single situation
  • If you have the 48th Law as your guiding post, and the first few Laws, the others come naturally
  • Salespeople often make the mistake of talking too much; listening is key because the prospect is able to tell you everything you need to do to close him
  • Screw the 10 minute pitch, focus on hearing what they need
  • Doing business with friends is dangerous if not set up in the right way.
  • Friendship should be built on business, but business shouldn’t be built on friendship
  • It can be a motivating factor to do business with friends, because the friendship is on the line as well
  • Friendships are potentially the most enduring business relationships if done the right way
  • Money over everything because money is the only objective standard that we have to measure success
  • Money is the empirical data of society.
  • In the 50th Law, it is incredibly interesting to see history told from the victor (50 Cent over Jarule)
  • This was a modern day slaying
  • Examples can be seen in corporate America (Instagram and Kodak)
  • Everything is connected politically

@Cyriex
@Thiago Machado

 

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[Ubermensch]

Tracked down @Ubermensch for a discussion about Robert Greene, game theory, and strategic warfare in business.

Here's the recording for the Introduction to this thread:

Sales: Power, Seduction, War and Mastery in Business (Introduction)

Cliffnotes:

• 
  
  • Chapter 8 of 50th Law is the chapter on Mastery, which evolved into the entire book of Mastery
  • All of Greene’s philosophy connects
  • Metaphorically, each tenet in Sun-Tzu (huge part of Greene’s work) is seen as a very strong cord, and that when woven together, they are unbreakable
  • From a hustler’s perspective, all of this strategy is extremely comforting
  • Game theory is a SCIENCE -- a concrete way to get what you want
  • Game Theory is reflected in the Art of War
  • If you are a nobody with knowledge of all of these concepts, you have incredible potential energy
  • To the extent that you apply these strategies, the greater your success
  • Strategy is not checkers OR chess; it’s GO
  • GO is the ultimate game of formlessness and flow
  • Greene says be more Eastern in your thinking
  • The Vietnamese taught the US a big lesson in the science of strategy
  • Everything, good or bad, is your fault (you made your own bed)
  • You deserve every bit of shame or pride that you have
  • Greene broke down the secret to Universe domination
  • Salespeople need these books as a foundation for a powerful mindset in order to apply these laws in the real world
  • At a certain point, you will be able to look at the world through the lens of the 48 Laws so that you may apply them to every situation
  • The world becomes a GO board
  • Appealing to the self-interest of others is key in sales
  • It’s not about you or your pitch; It’s about listening and asking questions
  • You don’t need to learn all of these “tricks”; all of the body language and everything will come naturally
  • Spin Spelling is the ultimate guideline for BIG sales because it is empirically proven
  • Different Laws are required for every single situation
  • If you have the 48th Law as your guiding post, and the first few Laws, the others come naturally
  • Salespeople often make the mistake of talking too much; listening is key because the prospect is able to tell you everything you need to do to close him
  • Screw the 10 minute pitch, focus on hearing what they need
  • Doing business with friends is dangerous if not set up in the right way.
  • Friendship should be built on business, but business shouldn’t be built on friendship
  • It can be a motivating factor to do business with friends, because the friendship is on the line as well
  • Friendships are potentially the most enduring business relationships if done the right way
  • Money over everything because money is the only objective standard that we have to measure success
  • Money is the empirical data of society.
  • In the 50th Law, it is incredibly interesting to see history told from the victor (50 Cent over Jarule)
  • This was a modern day slaying
  • Examples can be seen in corporate America (Instagram and Kodak)
  • Everything is connected politically

@Cyriex
@Thiago Machado

We should do an interview with Robert Greene.

I think we understand his work more deeply than anyone I've seen interview him. Bold statement, I know... yet I believe it to be true.

 

[Rudynate]

Tracked down @Ubermensch for a discussion about Robert Greene, game theory, and strategic warfare in business.

Here's the recording for the Introduction to this thread:

Sales: Power, Seduction, War and Mastery in Business (Introduction)

Cliffnotes:

• 
  
  • Salespeople often make the mistake of talking too much; listening is key because the prospect is able to tell you everything you need to do to close him

@Cyriex
@Thiago Machado

Prospects make the same mistake. The best way not to be sold is (1) to be crystal clear that you don't want whatever is being offered and (2) shut up.

 

[Ubermensch]

@Cyriex

Comments?

 

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[Deleted35442]

This material is gold @Ubermensch and should be marked accordingly. Great job @axiom for the cliff-note detail.

This is a winning mindset because it gives people unbridled discipline and tenacity to prevail. Which is why it is no surprise that many CEO's have military experience: http://bus.wisc.edu/~/media/bus/mba/why wisconsin/statistical_snapshot_of_leading_ceos_relb3.ashx

Another book I would recommend with a lot of parallels to Greene's work and this discussion is called Winning Through Intimidation by Robert Ringer which can be found here: http://symbiosis4u.us/eBooks/Ringer-WinningThroughIntimidation.pdf