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Lead generation

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New Contributor
Read Fastlane!
Sep 24, 2007
Can someone with experience in lead generation give a little more insight. A couple questions I have are:

  • What kind of industries look for leads?
  • What do businesses look to pay for leads? What's fair for both? Industry examples?
  • For the generator, is nationwide or local a better way to go?
  • How should the generator look to sell leads? Find one company? Give them to a few companies (doesn't seem like they would like that), to the highest bidder, etc?
Any other ideas from the pros would be great, thanks.
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New Contributor
Read Fastlane!
Feb 4, 2009
Thought I'd bump this very old thread since I've been reading a little bit up on lead generation and I guess my questions are similar. Though I've got my industry and expect it to prove to be fruitful if I play my cards right.

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