BizyDad
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My thought is you shouldn't "do SEO" every night. Don't hire an SEO either. Not a good use of your time or money.
So I did some research...
Your main keyword phrase is pressure washing service. It only gets 20 searches monthly for your entire county. Your maps page won't rank in the entire county. It won't even rank in Greenville since your address isn't in Greenville.
There are hundreds of people that look for pressure washing or pressure washer. The problem with that is you don't know that they're looking for you or if they're looking to rent a machine. Judging on the search engine results pages it looks more like they're interested in renting.
And there is the issue of your address again.
For these and other reasons, if you're going to go at this alone, it'll take you a while to rank it.
Your time is better spent doing something else right now. More on that in a moment.
I mean fill out your Google my business page for sure (have you done it yet?). And ask for reviews of every customer. Get them to leave it on Google until you have at least 25.
Make this your title tag of your home page.
Pressure Washing Service Greenville | Power Washing & Window Washing | Wash Warriors
Other than reviews, that is like an hour of work. Less. And then stop "SEO"ing.
In the meantime...
HomeAdvisor and thumbtack are already on the first page.
If you can't beat them, join them.
Pay for those leads for a while. Because they're getting their leads from Google. Be ready to respond fast, early bird gets the worm.
If you can only afford to do one, do thumbtack, it ranks higher.
Yelp and Angie's list are on the first page too. Create your listings on those two directories. Don't pay to advertise on them.
If you get a client from Yelp or Angie's list ask them to leave you a review on Angie's list or Yelp instead of Google. Maybe go wild and create a Manta and Porch and Bing maps listing too.
Focus on kicking a$$ on Angie's list customers, because then you'll win their service award, which will be a big credibility booster when you put it on the website.
Once you have 25 Google reviews, start asking for more reviews on Yelp, Angie's list, and even your Facebook page.
Focus on other marketing methods for the next four to six months to grow your business.
Join your local Realtors association have a profile on that that links to your site. Join a chamber of commerce. Create a profile that links to your site.
If you see your budget on thumbtack in home advisor leads start creeping up over $300 a month, then consider doing an SEO strategy.
I doubt it will.
If you still really want to go at it with Google at night, I wouldn't go after SEO, I would get better at Google Ads. You can advertise to the whole county. You'll get faster results and learn more about what phrases you want to target for SEO.
Don't try and bid to be number one.
Most people looking for a pressure washing service will bid the top three services. and the search engine results pages show for ads at the top for your main keyword phrases. So bid enough to be number three.
Share the link your Google ads with your Google my business page.
6-12 months from now Google will trust your site more. Maybe then you "do some SEO". (What's the thumbtack budget again). And you'll be stored with the adwords data. Andy has a thread about the power of that somewhere. Feel free to reach out if you want more advice then.
And one of these days when you are balling (and you will be), if you feel any of the advice in this thread helped get you there, I ask that you consider paying it forward and sponsor someone as an insider.
So I did some research...
Your main keyword phrase is pressure washing service. It only gets 20 searches monthly for your entire county. Your maps page won't rank in the entire county. It won't even rank in Greenville since your address isn't in Greenville.
There are hundreds of people that look for pressure washing or pressure washer. The problem with that is you don't know that they're looking for you or if they're looking to rent a machine. Judging on the search engine results pages it looks more like they're interested in renting.
And there is the issue of your address again.
For these and other reasons, if you're going to go at this alone, it'll take you a while to rank it.
Your time is better spent doing something else right now. More on that in a moment.
I mean fill out your Google my business page for sure (have you done it yet?). And ask for reviews of every customer. Get them to leave it on Google until you have at least 25.
Make this your title tag of your home page.
Pressure Washing Service Greenville | Power Washing & Window Washing | Wash Warriors
Other than reviews, that is like an hour of work. Less. And then stop "SEO"ing.
In the meantime...
HomeAdvisor and thumbtack are already on the first page.
If you can't beat them, join them.
Pay for those leads for a while. Because they're getting their leads from Google. Be ready to respond fast, early bird gets the worm.
If you can only afford to do one, do thumbtack, it ranks higher.
Yelp and Angie's list are on the first page too. Create your listings on those two directories. Don't pay to advertise on them.
If you get a client from Yelp or Angie's list ask them to leave you a review on Angie's list or Yelp instead of Google. Maybe go wild and create a Manta and Porch and Bing maps listing too.
Focus on kicking a$$ on Angie's list customers, because then you'll win their service award, which will be a big credibility booster when you put it on the website.
Once you have 25 Google reviews, start asking for more reviews on Yelp, Angie's list, and even your Facebook page.
Focus on other marketing methods for the next four to six months to grow your business.
Join your local Realtors association have a profile on that that links to your site. Join a chamber of commerce. Create a profile that links to your site.
If you see your budget on thumbtack in home advisor leads start creeping up over $300 a month, then consider doing an SEO strategy.
I doubt it will.
If you still really want to go at it with Google at night, I wouldn't go after SEO, I would get better at Google Ads. You can advertise to the whole county. You'll get faster results and learn more about what phrases you want to target for SEO.
Don't try and bid to be number one.
Most people looking for a pressure washing service will bid the top three services. and the search engine results pages show for ads at the top for your main keyword phrases. So bid enough to be number three.
Share the link your Google ads with your Google my business page.
6-12 months from now Google will trust your site more. Maybe then you "do some SEO". (What's the thumbtack budget again). And you'll be stored with the adwords data. Andy has a thread about the power of that somewhere. Feel free to reach out if you want more advice then.
And one of these days when you are balling (and you will be), if you feel any of the advice in this thread helped get you there, I ask that you consider paying it forward and sponsor someone as an insider.
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