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Anything related to matters of the mind

Scalr

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I just had this realization and needed to share.

Here is the story:

For the last 7 days I am staying at home with our newborn. Mom went back to work and I am taking care of her for a few days. I was struggling for the last days. It is hard. It is hard to know what the baby wants.

Sometimes she cries because she wants food.
Sometimes she cries because she needs to sleep.
Sometimes she cries because her diapers are full and uncomfortable.

You get it - crying is her way of telling me what she wants.

The difficulty - how can we figure out what the baby wants when all cries sound the same, right?
No! They don’t. They actually sound different. There are different signals there, nuances.

But here is the trick - you have to spend enough time with her to recognize these. THEN you will be able to give her what she wants.

Think about it, you need to understand her cycle to understand her needs. Sounds familiar? You need to put in the effort and spend a lot of time with her and analyze. (Not that hard to spend time with a cute newborn but you get what I am saying)

Understand the details like:
When did she eat the last meal?
When did she sleep last?
Do babies sleep during the day?
How often?
Is there a rhythm?
How can I find that rhythm?

If you don’t go into these details, you won’t succeed giving her what she needs.

So, here I was. Thinking I had it all figured out. Sleep, Food and Diapers you figure out quickly. After spending a few days with her and exactly keeping track of her rhythm and timing.

But this time - it was different. I gave her all of the things I knew. Nothing calmed her down.

I struggled for two days. I was desperate.
What could I do? I tried it all, right?

Now back to good old Slowlane me. I am having a great idea, trying to launch a product, analyzing, preparing and then... FIRST STRUGGLE

This is the EXACT moment where I would stop. I would give up. “I don’t know what to do” - “I suck at this” - “I don’t have what it takes” - "I have a better idea now"
I would abandon my project. I hand the baby back to mom.


It is all different this time.
In the last 3 months, I went through a significant mindset shift. Which I credit to MJ’s books, some other books, this forum but also my baby.

This time, I HAD to stick it out. I am currently alone with her and there is no one. I can't hand her off. So I damn well figure this out. Poor baby!

So, I remembered all the things we do with her. I put her down on the bed started to sing and started to cuddle with her. And she calmed down. There it was - I found her need, a different one this time. I was trying to put her to sleep when she wanted to cuddle. Well done, dad!

After we did that she was the happiest person again. And I just put her to sleep.

I made it one step further. It feels like a big accomplishment. I am fired up to keep going.

And I immediately sat down to write the realization I had.


You are the BEST at whatever you do. You think you have it all figured out. You offer it to the market. You try all the options that are familiar to you.
Then, nothing works... Why?
The market doesn’t want to sleep. It wants to cuddle.

What I want to say is - keep going. Figure this out.
You WILL figure this out.

The more details you learn, the more familiar you will get with your customers. And then - imagine - you will see patterns in the market that you can detect as opportunities. These patterns show you WHAT THEY NEED. Then, give it to them.

It is the process that is so exciting. And you get a high from every new accomplishment you make.
The harder it is, the better it feels.

I had a second one today
Launched my first Leadpage. I worked on that for about a month. Hell, I am on a roll. It feels fantastic.

There is no more handing off to mommy. I will figure this out. Thanks to all of you.
 
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BellaPippin

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Jul 16, 2015
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Well done Dad! <3 I love analogies!!!! This is awesome.
 

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