Dominating Online Ecom. Starting A New Store From 0

[mosdef]

@hughjasle When using shopify what subscription are you using? The cheapest?

 

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[AdamMaxum]

Hi hugh, thanks for posting your process, will be sure to follow along.

Question..

What systems/3rd parties/plugins are you using for the website funnels on your shopify store? Can you take me through a typical funnel you have in place? Do you setup automatic follow up emails? I know some of this won't happen till' you get traffic/sales but curious on what you implement from the start in regards to the funnels for an ecomm store.

 

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[LPPC]

@hughjasle

I was wondering how you are handling the page speed of your Shopify landing page? If I've read the right material, desktop loading time should be 2 seconds or less and mobile loading time should be 5 seconds or less. I think webpage speed is very important for the conversion rate, even when only testing products. Am I right?

Many of the webpage speed test tools available give very different outcomes. For example these tools give 3 seconds, 6 seconds and 20 seconds as loading speed for the exact same page. I don't know what to believe anymore.

Have you hired someone that costumizes the available shopify themes in order to make it fast?

Thank you!

 

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[YoungBroward]

since you are selling multiple products on your site will you be dropshipping or will you be buying in bulk for every item?

 

[100speed]

Would you be willing to share how you went about doing that? Currently using IG to drive traffic so it would obviously be extremely useful. Those numbers are insane.

I am willing but obviously I cant disclose publicly what I am doing and I normally offer a mentorship whereby I teach you what to do, although I don't have time to do this at the moment - if you PM me and you have something that might be relevant to me like FB ads - then Ill happily skill share

 

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[100speed]

That's impressive. Can you share how you do this with Instagram? My guess is that you pay several influencers for a sponsored post that all drive their fans back to your IG page with a call to action in your bio.

Nope, nothing to do with getting influencers to share any posts or anything

 

[LPPC]

I have not. Speed is important, and shopify can be slow. It's one of the lack of control things you just have to deal with to a point in exchange for not having to build out a full custom site i guess.

Got it. I guess I'll have to leave it the way it is for now. Thank you!

 

[mosdef]

how are things going?

 

[mosdef]

keep @ it bro.

 

[Guest06196]

We have spent a good amount of money this past year on paid masterminds and courses and building friendships with guys who dominate their fields. From guys who crush amazon in the 8 figure+ range to email savants who know how all the ins and outs of getting your emails read and customers back. This has been crucial in opening our eyes to how dumb we've been in the past lol. The friendships and knowledge we've gained well worth the price paid to attend these events.

Hi hughjasle, congrats to your new born baby. I just finished this great post.

You mentioned earlier paid masterminds and courses. Can you suggest a few? Thanks!

 

[HackVenture]

Congratulations on the new addition to your family!

I just had my first one recently too, what a joy eh

Looking forward to updates on this thread!

 

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[Fredyisgold]

I'll answer the second question first as that is easier to simply answer, yes I do test before I go out and import almost anything.

I say almost because sometimes manufactures just send me sample products etc. Otherwise I'd never import in bulk something untested. Way too much risk.

This. How do you go about testing products without buying inventory? Maybe I'm just not too familiar with importing.

How would you recommend the Amazon course that comes with the importing book you have read and told us to read as-well? Really I'm more interested in Shopify/Infusion than Amazon, but, if testing product requires Amazon knowledge then I would jump on that course in the future. This way I can sharpen my entrepreneur skills and save up some cash and of course make peoples lives better.

Thank you again for your precious time!

-Fredy

 

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[WorkingOnIt]

Hey Hugh,

I own a BPO call center overseas (Europe) and have been reading your eCommerce threads, this and the first you created, from affiliate marketing to importing etc,.

Am really enlightened by how quickly you can make 40k in 4 days and ~1.6k$ in marketing costs.

I have, for the fun of it perhaps?...created a lingerie eCommerce store maybe a little over 2 years ago & wasn't able to get traffic to it and just wiped it off of my servers existence. I now find myself in wanting to start another- but not in lingerie of course with a decent 6-70$ estimated profit margin.

But in doing so, I want to say I want to somewhat/ or clearly :/ copy the process you have laid out.

1. Product that solves a need, (that I paid 120$ for as a "at the moment urge" purchase item, like the chocolate bars next to the aisles when you're buying something at the supermarket). Its a product that you don't really know exists, that can make your life much much easier (especially as a businessman/woman and hence also a product that you wouldn't go out there and "ask/search for." Honestly not sure why everyone doesn't have one. I do feel like the present players in it are greatly NOT marketing well enough to capture a greater market share. Will look into this thought more, as there is plenty of competition but no marketing. Perhaps people just don't "need" it... which I want to highly doubt. I don't know what I would do without it.

2. If I feel like everyone should have one, and they don't, it makes me think I'm on to something & it will just take some time to make it work.

So...

3. Create Shopify site, from top to bottom. Test the product, by paying for traffic to the branded* product page & see how much sales are made/yet also look into the math to see if scaling the amount of advertising funds used results to greater profits or a steadier income stream.

My question, if I may please ask is- when do you know you have spent enough on traffic/testing? If my margin is 60$, technically speaking I should say its okay to spend 50$ to make 10$ profit, whereas I would love to see 60$ profit and only spending 10$ in advertising to get a single sale (I did say copy :/ but I want to be honest/upfront with everything as I feel its always the best start when asking for help/tips.

4. After how many "test" sales should I shut it? Call it at 5 sales? 10? 25? ...that would be a comparable/perhaps close "enough" representation of the real results. For me its also about minimizing costs, I am in a country where the average wage is 3-400$ USD, of course this new business of mine will be targeted for the USA.

5. Accept the margins/results or find a new product. If accepted...( which I really hope testing proves sufficient of )...

Create all relevant social media in regards to FB and Instagram, Pinterest (sorry on spelling), and Linkedin (not sure here, but I think it can work, the audience is usually employed/working class/ in most cases and can be targeted fairly well, if my reasoning is correct).

Finish all things in regards to Shopify (will create a list of what you have mentioned you have done & read/implement them into place).

Then,
6...order the product, how many is enough, or too much or too little? You received 1,270 sales in 4 days from your other eCommerce business/thread or was it in a month? Still great results. I aim/hope for the same but at a flat, 50k profit in the month would make me the happiest man alive.

7. Run ads over again, directing traffic to my business. And ship/repeat as long as profitable?

8. Implement other avenues of sales, Amazon. Expand the line to related items while keeping to the quality I have in mind.

What are your thoughts?

I wish I could tell you the product to discuss things, but you would be able to wreck me if you knew what I have in mind.

Thank you for your time, I greatly appreciate it.


Sent from my iPhone using Tapatalk

 

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[LPPC]

It will be a mix of both. I did the mentoring with Biophase (amazing btw and worth it for anyone looking to do amazon), and found that doing so only opened up another new world of products.

Some products that don't fit the model that he tries to fill (low competition type stuff) work VERY well on paid traffic. And products that I wouldn't be able to profitably run paid traffic to work fantastic with his model.

As for what I'm running, it will be both hot products as well as low quantity products. Hot products bring loads cheap eyeballs to the store that turn into customers. A quality brand built by offering quality products, stellar customer service, and top notch marketing keeps those customers returning over and over.

Do you improve the hot products too (make it better, different than the competition)? Or do you just make sure that it's of good quality? Thank you.

 

[FreedomforEarl]

Nice!!
lol, yea. Just keep reading this thread or any of the others like it. If you are already doing Ebay, get your new product up and running there then move to Amazon since they are very similar. Then move onto figuring out how to work with shopify (or whatever store system you use) and grow it

Can't ever stop. At least you did end up with a good product you think. If you don't have any direction its hard to get started. Never gets easier. Just have to keep pushing through.

But one good product can profit you enough to retire. It also becomes much easier to find new additional products to go along with the first product than it is to find something brand new.

Good luck!

Question, on Amazon do you ship yourself or do you send to them to ship ! I think it is called FBA.
So You said , Post on Ebay then Amazon then Shopify , How about marketing on Facebook ? Thank you !

 

[mosdef]

what price range are you guys looking for? What price to sell to customers? I really struggle to find products with good margins...

 

[hughjasle]

My last startup I did we created the demand for the product. We sold in beta on limited supply - first come/first serve basis and people lined up for them. People didn't actually need it but they wanted it. We did such a good job marketing it that after we sold, our customers were bragging that they were able to get in on beta and shared it all over social media. We blew it up and the blogosphere followed.

Nice job here man. Have you done a thread about it? Would make an insightful read

 

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[JByers210]

Build to sell.
It took a lot of time and effort getting the backend properly set up. Much more complicated than just setting up a Shopify store like I was used to before. Glad it's about done and time for the fun stuff. Paid traffic and product selection

What does properly setting a backend up do differently than setting up a Shopify store? Where did you learn to do it?

 

[hughs]

awesome thread, its inspiring. I'm way behind you in the earlier stages but similar goals. keep up the good work.

 

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