This worked wonders for me!
I just recently attended a meetup group of entrepreneurs and we had a guest speaker, along with an author who wrote a great book (CEO Success) which teaches the entrepreneur mindset (franchising instead of a single small business, branding, etc.). He taught us a simple format for these "elevator pitches" and it worked wonders for me after the meeting! The format is as follows:
1) Problem
2) You and your solution
3) What you need
Or in easier terms, because I can relate to 'fill in the blanks':
1) You know how...(insert problem of market/businesses of today)
2) My name is (blank) and I provide...(insert service/product that you/your company provides)
3) I am looking for...(insert customer base you want to work with)
He explained this method of elevator pitch as a no-nonsense way of getting about it. You single out a problem. You provide your solution. And you get down to brass tacks on who you want to work with. You don't want people who are kicking tires, MAYBE looking...you want to single out a market and attack.
The thing about this "elevator pitch" is that people have a HUGE rolodex of contacts and you can't possibly access it all at once. You have to make your pitch effective so that their "rolodex" of a mind, rolls exactly to 1-3 people that they can network you with. That is why you get to it so quick and effectively. They know that you are serious. I am new to this as well...but for example:
You know how there are a large amount of people slipping into foreclosure and houses that have been on the market for 140+ days, or buyers who cannot qualify for a home loan?
My name is Josh Curtis and I provide Full Service Real Estate Solutions to people in distressed financial situations.
Who I am looking for are buyers who cannot qualify for a home loan, sellers who cannot sell or are in desperate NEED to sell, and other investors looking to get into real estate.
There it is! Any criticism is appreciate as long as it is constructive! This is my first attempt and I hope this has helped!
EDIT:
I also would like to add that after we introduced ourselves using this method, out of a room of 20 people about 7 told me to see them after the meeting was over. I think it is great to give people your business, quickly, efficiently, and if they want to deal with you, they will come and learn more. If they do not...then you probably don't need/want to work with them anyways.
I just recently attended a meetup group of entrepreneurs and we had a guest speaker, along with an author who wrote a great book (CEO Success) which teaches the entrepreneur mindset (franchising instead of a single small business, branding, etc.). He taught us a simple format for these "elevator pitches" and it worked wonders for me after the meeting! The format is as follows:
1) Problem
2) You and your solution
3) What you need
Or in easier terms, because I can relate to 'fill in the blanks':
1) You know how...(insert problem of market/businesses of today)
2) My name is (blank) and I provide...(insert service/product that you/your company provides)
3) I am looking for...(insert customer base you want to work with)
He explained this method of elevator pitch as a no-nonsense way of getting about it. You single out a problem. You provide your solution. And you get down to brass tacks on who you want to work with. You don't want people who are kicking tires, MAYBE looking...you want to single out a market and attack.
The thing about this "elevator pitch" is that people have a HUGE rolodex of contacts and you can't possibly access it all at once. You have to make your pitch effective so that their "rolodex" of a mind, rolls exactly to 1-3 people that they can network you with. That is why you get to it so quick and effectively. They know that you are serious. I am new to this as well...but for example:
You know how there are a large amount of people slipping into foreclosure and houses that have been on the market for 140+ days, or buyers who cannot qualify for a home loan?
My name is Josh Curtis and I provide Full Service Real Estate Solutions to people in distressed financial situations.
Who I am looking for are buyers who cannot qualify for a home loan, sellers who cannot sell or are in desperate NEED to sell, and other investors looking to get into real estate.
There it is! Any criticism is appreciate as long as it is constructive! This is my first attempt and I hope this has helped!
EDIT:
I also would like to add that after we introduced ourselves using this method, out of a room of 20 people about 7 told me to see them after the meeting was over. I think it is great to give people your business, quickly, efficiently, and if they want to deal with you, they will come and learn more. If they do not...then you probably don't need/want to work with them anyways.
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