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C0VlD-19/Coronavirus Disapproved In Google Ads

Marketing, social media, advertising

Andy Black

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We've been trying to run ads for the following products for a client in Ireland.

Frustratingly, any keywords that contain "C0VlD-19" or "coronavirus" get disapproved.

I messaged someone in Google and apparently Google are working on this but he couldn't tell me when there would be an update. Apparently we can't mention C0VlD-19 or coronavirus in the ads or in the landing pages.

I'll update this thread if I learn anything more.

For the client I've suggested creating a page that doesn't mention C0VlD-19 or Coronavirus and we can try run ads for "social distancing posters" or things like that. I suspect there won't be much search volume. Maybe we'd have to try broad match and see what Google's system does.

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Andy Black

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Ads are currently approved. The ads don't contain "C0VlD-19" or "Coronavirus", but the landing page still does.
 

Tom.V

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Just can't use covid related terms for keywords or ads. Have had no issues with landing pages.
 

Andy Black

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