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Company name

Discussion in 'General Entrepreneur Discussion' started by natanw06, Apr 19, 2017.

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  1. natanw06
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    natanw06 PARKED

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    Hi all!

    what you think of the company name eepic?

    'At your events, have your epic Moments.'

    And yes eepic. Double e

    Would love to hear true thought.

    Thanks!


    Sent from my iPhone using Tapatalk
     
  2. jpanarra
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    jpanarra Gold Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Names don't matter, results do... do something and think about the name later
     
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    MoreVolume Bronze Contributor Speedway Pass

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    this
    but with that being said, I think you can think of a better name
     
  4. rogainer
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    rogainer 10 2 10 FASTLANE INSIDER Speedway Pass

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    Doesn't matter

    When we came up with our name, my guys said it's cool I guess, but what does it mean?

    I replied, what does Apple mean? Intel? Dyson? Nothing, until they made it mean something
     
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    germandude Bronze Contributor Read Millionaire Fastlane Speedway Pass

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    thehighlander Contributor I've Read UNSCRIPTED

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    True. Something only becomes cool if it associated with substance and value. The name itself should have basic appeal... Apple is better than Kumquat.
     
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    My next biz will be called Kumquat. Watch me rock it.
     
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    KSR Bronze Contributor Read Millionaire Fastlane I've Read UNSCRIPTED Speedway Pass

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    The name 'eepic' sounds like it's saying e-Pic, does your business do online photos?

    Here's what I think you should do:
    - Make an introduction thread
    - Make moves (name shouldn't be number one priority)
    - Start finding clients, you can do that before you even have a business name
    - Once you have everything else in place -- marketing strategy, marketing tactics, website, your process etc THEN you can worry about a name

    Your name means nothing if there's no business to represent it.
     
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  9. JoeB
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    JoeB Bronze Contributor Read Millionaire Fastlane Speedway Pass

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    But they are all common/recognisable/easy-to-spell words. Eepic is not.

    As a basic I would say you should be able to tell someone the business name/domain/email without having to confirm the spelling. I know 'some' successful businesses don't, but why create extra work?
     
  10. JAJT
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    JAJT Ha Ha! Business Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    If it's a customer facing company name, just grind out 100 - 200 ideas as quickly as you can and then pick the one that keeps getting stuck in your head and you keep coming back to.

    Also:

    - Make it short and easy to spell
    - Try to make it unique
    - Make sure you can get the social media and domains for it
    - A self-descriptive name goes a long way for a new company to avoid the "what does this brand do?" questions that will pop up

    When I was coming up with my company name I spent almost 5 days on it. That was 4 days too long IMHO and I was pretty upset at myself for wasting that much time. I came up with about 2 dozen names I was happy with but had a very hard time finding the domains and social accounts for them so I kept having to come up with new options.

    Bottom line is it's not a step to get hung up on for an significant length of time. Get it done, move on.