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Calculating Risk

LightHouse

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Is there a forumla that applies some sort of risk vs. reward concept? Does it have some sort of intuition built in?

Basically im going to try a new market, Is there a way to calculate on paper the amount of money in marketing vs the potential revenue?


or perhaps I am being to broad?
 
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LightHouse

Legendary Contributor
FASTLANE INSIDER
EPIC CONTRIBUTOR
Read Fastlane!
Read Unscripted!
Summit Attendee
Speedway Pass
User Power
Value/Post Ratio
163%
Aug 13, 2007
4,297
6,996
Northern VA
Anyone have any more insight on this or was it a mis-worded question?
 

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