Building a Business Based on Need to have Vs. Nice to have

[jpa0827]

I saw this article today and thought this reinforces the fastlane mentality and a great way to determine if your business idea is worth persuing.

I know this was something I struggled with earlier this year when trying to find ideas, but now it is much clearer to me thanks to everyone here at the forum.

http://www.entrepreneur.com/article/230736

 

Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

[Enki]

Great article.

Sometimes I like the comments more than the articles.

Good article - I'm being approached by several inventors who have invented a technology and now are looking at markets/customers that can benefit by it. It should be done the opposite way - Find a problem, define it, quantify it, and then create a solution that solves the problem in a proprietary way that adds value to the market.

I'd like to buy this guy a drink.

 

[PranayaG]

This is great. However, it is also important to not that there is a gray area in-between. In other words, a vitamin for one could be a painkiller for the other. It's all about where/how you position yourself.