Hi,
I am about to launch my product and wanted to know if my branding is too similar to an already established product. My product is being targeted towards a completely different crowd which I believe will be a new market for this specific herbal supplement. My logo ,name, font etc is different BUT on my capsule bottle my background theme is the same. It is a gradient which looks very similar to the competitor and my theme was going to be for every different supplement I would change the gradient color which is also what the competitor does. I do have an extra element to my design as well but I am beating myself up over the whole gradient of blue to white in the background of the bottle because that part does look very similar. My design looks great so I am finding it difficult to change it because it works well but it is a little too similar to the other people and we both have the same product.
What do you guys think? I still have time to change it but as of now i think it is perfect, and not really copying anything.
I am about to launch my product and wanted to know if my branding is too similar to an already established product. My product is being targeted towards a completely different crowd which I believe will be a new market for this specific herbal supplement. My logo ,name, font etc is different BUT on my capsule bottle my background theme is the same. It is a gradient which looks very similar to the competitor and my theme was going to be for every different supplement I would change the gradient color which is also what the competitor does. I do have an extra element to my design as well but I am beating myself up over the whole gradient of blue to white in the background of the bottle because that part does look very similar. My design looks great so I am finding it difficult to change it because it works well but it is a little too similar to the other people and we both have the same product.
What do you guys think? I still have time to change it but as of now i think it is perfect, and not really copying anything.
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