LifestyleGem
New Contributor
So I originally ignored his advice, found here
The biggest landing page mistake
That did not go well... got nowhere. Then I embraced his advice, it went really well actually for about 2 weeks. Then I went all "tactics" on my website and marketing, because I thought... "Well I can add this on too". Resulted in me playing master manipulator, with colors, popups, sales copy, live chat pops, using better language, buttons, landing page biases, cognitive whatevers, etc. Lots of crazy egg articles, playing with price numbers etc... Essentially trying to 'trick' my visitors to buy.
Annnddd literally had no sales for the past 3 days with all my crazy "optimizations", basically everything is trying to get them to that CTA add to cart, maybe it appears desperate. Usually have 3-5 sales per day, so this is bad.
Anyways, it does seem like his advice is helpful.
I just have some questions...
1) I have been chasing phantom metrics, where I care more about numbers of visitors. This is causing me to do marketing efforts to an audience that is more of a browser than a buyer. It's self sabotage I think. What metric should I focus on? "People helped" (sales)?
2) It's so backwards, I used to do affiliate marketing money chaser type sites, and it was all numbers numbers numbers, all numbers. EPC was like my god. It's kinda messed me up I think. How do I get back into a good mindset about conversion rate, helping people, seeing people as people etc?
Hope it helps some other people, and seriously... Listen to Andy, he is onto something here.
The biggest landing page mistake
That did not go well... got nowhere. Then I embraced his advice, it went really well actually for about 2 weeks. Then I went all "tactics" on my website and marketing, because I thought... "Well I can add this on too". Resulted in me playing master manipulator, with colors, popups, sales copy, live chat pops, using better language, buttons, landing page biases, cognitive whatevers, etc. Lots of crazy egg articles, playing with price numbers etc... Essentially trying to 'trick' my visitors to buy.
Annnddd literally had no sales for the past 3 days with all my crazy "optimizations", basically everything is trying to get them to that CTA add to cart, maybe it appears desperate. Usually have 3-5 sales per day, so this is bad.
Anyways, it does seem like his advice is helpful.
I just have some questions...
1) I have been chasing phantom metrics, where I care more about numbers of visitors. This is causing me to do marketing efforts to an audience that is more of a browser than a buyer. It's self sabotage I think. What metric should I focus on? "People helped" (sales)?
2) It's so backwards, I used to do affiliate marketing money chaser type sites, and it was all numbers numbers numbers, all numbers. EPC was like my god. It's kinda messed me up I think. How do I get back into a good mindset about conversion rate, helping people, seeing people as people etc?
Hope it helps some other people, and seriously... Listen to Andy, he is onto something here.
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts
Ready to Unleash the Millionaire Entrepreneur in You?
Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.
With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.
Become a member and gain immediate access to...
- Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
- Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
- Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
- Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.
"You are the average of the five people you surround yourself with the most..."
Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!
Join Today
Vjev siemmz quopvt ni op vji sohjv fosidvoup! Djiist!
